, November 21, 2023 /PRNewswire/ - RxFood Co. ("RxFood"), the leader in AI-powered nutritional assessments and GreenShield, Canada 's sole not-for-profit healthcare payer, are working together to provide personalized nutrition advice to employees to help Canadians manage and prevent chronic diseases.
By leveraging existing expertise in healthcare coaching and healthcare navigation GreenShield Healtha division of GreenShield, with RxFood's AI-powered nutrition assessment technology, Canadian employees can now access personalized, data-rich nutritional insights and recommendations through GreenShield's Employee assistance program (EAP). By providing rapid access to reliable nutrition data, the partnership aims to empower Canadians to make better food choices and reduce risks associated with chronic health conditions such as diabetes, obesity and heart disease.
'The toll of chronic disease is staggering, with annual costs of €3.50 $122 billion in lost productivity for the economy," says Joe Blomley Executive Vice President, Head of GreenShield Health and business growth at GreenShield. "These costs underscore the critical need to focus on the management and prevention of chronic diseases. Through this transformative partnership, we are revolutionizing access to reliable, personalized nutrition data for Canadians, empowering them to proactively improve their long-term health outcomes through superior nutrition choices."
Through the RxFood app, GreenShield EAP customers can take photos of their meals, eliminating the need for manual food and nutritional tracking. Once the meal photos are captured in the app, RxFood provides detailed nutritional quality ratings to a devotee GreenShield Health doctor. This allows the doctor to provide personalized nutritional advice quickly and effectively. The program also includes progress reports that help physicians track improved health outcomes and measurable reductions in health risks over time. This initiative aligns with GreenShield EAP's comprehensive care approach and provides easy access to nurse-led health assessments, mental health care, telemedicine and pharmacy services, all within GreenShield+ - a unique digital health and benefits ecosystem that is revolutionizing Canadian health and benefits experience through unprecedented levels of integration between health services and benefit plans.
"Our technology has undergone rigorous clinical testing and has consistently produced clear, positive results. This has earned us the trust of respected healthcare organizations committed to improving people's health," said Dr. Jeffrey Alfonsi, Chief Medical Officer and co-founder of RxFood. "We are excited to provide this valuable support to employers and their employees through our partnership with GreenShield. Our goal is to help people take charge of their health with trusted tools, leading to a healthier and more resilient workforce."
The effectiveness of RxFood has been proven and tested in clinical settings by dietitians, physicians, engineers and patients. In a three-year clinical trial involving families of children with diabetes The hospital for sick children in Toronto RxFood produced impressive results, including improved carb counting accuracy and reduced A1C levels. The technology has also been shown to reduce the daily time spent treating diabetes and accessing dietary histories.
For more information about how RxFood and GreenShield can support the health of your employees through improved nutrition management, please contact About Green Shield [email protected] . About RxFood CorporationGreenShield is an integrated healthcare and benefit organization and the first organization in Canada to operate as a payer-provider - offering insurance, administering benefits, and paying claims as a "payer," while offering health care services such as mental health, pharmacy, and telemedicine services as a "provider." By integrating both sides of the payer-provider equation, GreenShield can simplify access to care, remove administrative barriers and improve health outcomes for its customers.
GreenShield is uniquely structured as a not-for-profit social enterprise that reinvests its revenues and redeploys its services to support underserved Canadian communities through its social impact brand, GreenShield Cares. The overarching goal of the company is to generate $75 million of social impact investments to improve the lives of at least 1 million Canadians by 2025, with a focus on mental health, oral health and essential medicines. As a noble industry challenger, GreenShield continues to innovate and evolve its offerings and services to deepen its purpose of advocating better health for all.
RxFood is becoming the gold standard for medical nutrition therapy by using powerful AI models. Developed by a community of healthcare professionals and patients, RxFood transforms photos of what individuals eat into powerful nutritional assessments and recommendations used by physicians to improve patient care, and by patients to support the continuity of their care. RxFood creates greater efficiency for physicians, raises the bar for patient engagement and satisfaction in nutritional therapy, and improves health outcomes. The results so far have caught the attention of insurers and companies, bringing personalized nutrition and food as medicine to life. For more information about RxFood, visit www.rxfood.co.
SOURCE RxFood Corporation
