Business Magazine

Reversing the Roles- Kids Influencing Parents

By Thinkibility

Parents’ role is to influence children in a positive way.

If you reverse this assumption and you may invent something exciting. Like a smartphone game that turns kids into helpful back-seat drivers. The underlying idea is that kids can help parents to drive safely. By playing a game called Mr Bear Driver kids can learn about traffic safety and the game encourage them to tell their parents about safe driving.

Car journeys are from a kid’s perspective often long and boring and finding ways to occupy their minds is not always easy. This game is activated when the players are in a moving vehicle. Kids navigate a school bus full of animals in this game developed by the Automobile Club of Romania and Publicis Romania for the Federation Internationale de l’Automobile.

The school bus picks up passengers and points along the way to school. Now to the real exciting bit – the game replicates the speed of the car the kid is in by using GPS. So if the car is traveling to fast, the game prompts the child to tell the driver to slow down. If the driver does not slow down, the kid loses points and eventually the game. A fun game where kids learn about road safety and at the same time may influence the parents to stay within the speed limit.


Reversal assumptions about a particular subject area can lead to creative insights.Sometimes this creative technique can lead to wild and crazy ideas but sometimes you may hit on something that can be a real winner (crazy and wild ideas should always be explored, an initial suggestion is seldom the perfect solution and ideas can be improved upon).

The reversal technique helps you to escape from the “normal” way of looking at a problem. It may trigger new ideas and help you to explore the situation from a new perspective. It opens up new exciting possibilities and this approach may be particularly useful when you are developing new products.

Learning that excessive speeding is not a good thing is a great skill. What else can kids teach parents?

What can you reverse to develop a great game? Or to get ideas for a new product?

You Might Also Like :

Back to Featured Articles on Logo Paperblog

These articles might interest you :

  • Easy Breezy Summertime Looks

    Easy Breezy Summertime Looks

    Mid-Atlantic states are notoriously known for their humid weather in the summer. They rival the swamplands of Florida. The saying, "it's not the heat, it's th... Read more

    10 hours, 55 minutes ago by   Bridgetteraes
  • The Xroadie Files

    Xroadie Files

    Revbjelde – Severance Mordecai Smyth – Mellotron, Andy Prince – Chapman Stick, Guest Musicians Severance slow melodic sounds that just seem to work... Read more

    14 hours, 55 minutes ago by   Ripplemusic
  • Trump and Putin Might Have Thought Helsinki Summit Was Private, but...

    Trump Putin Might Have Thought Helsinki Summit Private, Intelligence Agencies from Finland Sweden Likely Reported Almost Real Time

    Donald Trump and Vladimir Putin might have thought their meeting in Helsinki yesterday was virtually private, but that almost certainly was not the case, report... Read more

    15 hours, 16 minutes ago by   Rogershuler
  • Learn the Language of Your Brows "Browmoticons" | Happy Brows

    Learn Language Your Brows "Browmoticons" Happy

    Brows speak volumes about yourself, you can communicate with other people without even speaking with just using your eyebrows. A subtle arch can reflect your... Read more

    15 hours, 48 minutes ago by   Rayrose Camille Samson
  • Wildacres Report

    Wildacres Report

    That was the week that was. About a hundred writers convene on the mountain for a week of workshops, music, partying, and quite a lot of silliness. Read more

    16 hours, 25 minutes ago by   Vickilane
  • Ultra-gorgeous Gala Montenapoleone Trunk Show and Bridal Party

    Ultra-gorgeous Gala Montenapoleone Trunk Show Bridal Party

    Love4Weddings Love4Weddings - A Stylish Wedding Blog Σήμερα, σας παρέχουμε μια μικρή γεύση από το ονειρικό trunk show του οίκου Gala Montenapoleane και του... Read more

    17 hours, 25 minutes ago by   Love4weddings
  • The Ultimate Romantic Wedding Inspiration | Love4Weddings Bridal Party

    Ultimate Romantic Wedding Inspiration Love4Weddings Bridal Party

    Love4Weddings Love4Weddings - A Stylish Wedding Blog Σε αποχρώσεις του απαλού ροζ και του αστραφτερού χρυσού, στολίστηκε ο υπέροχος εσωτερικός χώρος του... Read more

    17 hours, 25 minutes ago by   Love4weddings