Culture Magazine

Return to Romford – the Changing Face of an Essex Market Town

By Janeslondon

Two months ago I wrote that in mid-August I made a return visit to Romford, the Essex town I grew up in, to see how the market and adjacent streets had changed. When I started to write about it on here I didn't get further than reminisciences about my time there as a child and teenager and I have now finally found the time to return to the subject and write this update. though, this is probably longer than my first misive. Hold on to your hat, pour yourself a glass of something, sit tight, and read on...

Pre my re-visit, almost everyone I spoke to about it told me how disappointed I would be when I got there. 'Prepare yourself', they said. Well, it turns out I was pleasantly surprised. Perhaps I had expected the worst. I really enjoyed seeing things I had never noticed before and seeing how the area has evolved.

Return to Romford – the changing face of an Essex market town
When I exited the station, the sun was shining, the sky was blue, and I had a real sense of belonging being as most things looked familiar, although Hollywoods, the nasty big homgenous nightclub that had been built on the site of the coal yards in the 1980s, is now gone, as is the ABC cinema further along South Street. I was remided of my junior school friend Lynne who lived in Regarth Avenue at the side of the cinema. Memories too of dressing up to look older to be able to get in and see some movies – successful! 

Looking around now I can see how much of thie station area was reconstructed in the 1930s including the building shown on the right of the pic here where Hayley, my NewZealandish* junior school friend lived with her family, in a one floor apartment accessed from the rear via an alleyway. I turned into Victoria Road and noticed more 1930s buildings interspersed with Victorian and Edwardian houses converted into shops. The street was a delightful revelation to me now, a patchwork of architecture I had never noticed in the past and many of the buildings were still recognisable, albeit adapted.

Return to Romford – the changing face of an Essex market town
Memories kept pinging back to me as I walked up Victoria Rd, such as the butcher's shop at the station end. I didn't like it there because when I was young, perhaps 5-7yrs old, Alf the butcher would make too much of a fuss of me and try to pick me up. I hated it and would offer to stand (hide) outside with my sister Anna in her pram or push chair waiting for mom rather than risk his attention. However, on the flip side, I fondly remember Robbie's the toy shop on the opposite side of the road (see pic left) absolutely packed to the ceiling with tempting things. Here I bought Matchbox cars as presents for my sister – she loved the ones that had moving parts such as Tow Joe and Piston Popper. She still has them all – carefull stored in their boxes.

There was a lovely baker's shop further along here, a homewares shop run by school friend's parents, and still into the late 80s there was a row of three or four functioning chocolate bar dispensers on the wall outside the sweet shop.  

Return to Romford – the changing face of an Essex market town
I made my way up the road. As I crossed King Edward Road I remembered Theresa Edward's damaged and dislodged fingernail and how we were all fascinated by its progress (kids eh!) and this threw up other names in my junior school class – Belinda, Susan, Tracy, Dawn, Julie and Sandra – thinking how these are all names of a certain era not given to new borns this past decade. Jane too. Ah but things are circular and our time will again come. Ditto Barry, Malcolm, Glyn, Keith, Gerald, Neil and Kevin. I crossed
George Street and, as I did, I suddenly rembered my favorite teacher from when I was eight years. Mr Cooper taught us about english, maths and geography but also got us back-flipping, hand-standing and walking upsidedown like a crab, and inspired by him I somehow achieved three BAGA gymnastic badges. Ah to be age 8 again. This is the age I think designates what we will do, or should be doing, for the rest of our lives. For instance, at that age I was so inquisitive and keen to learn. I was into everything. Questions questions. Give me a project and I would produce a magazine with articles and pictures. Butterflies. Disney. Trees. Moaris. I remember hurling myself into all of these things like no other child in the class seemed to be doing. And here I am still doing it! A few paces across the junction, I passed the site of Bevin's the hardware store (I fondly recall the man's gentle and helpful demeanour) and the PDSA where we took our dog a few times to be treated. I looked across the road and was delighted to see that WetPets is still going strong decades later! This was one of my favorite shops – a nocturnal indoor world of colourful aquatic animals. We had an indoor fish tank in the liveing room and often went to there to buy new tropical fish, plants, gravel, specialist food etc. I think Twins wedding shop next door has been there a long time too, though it's not somewhere I would have ever need to venture inside(!). I turned into Albert Road, passing theVictoria pub on the corner which still looks to be doing well. I don't hink I ever went in there more than twice, and even then I was probably only looking for my dad. As a child, I didn't like my street because I thought it was a mess compared to everywhere else I knew. It was a mix of all-sorts, like a trial zone for testing housing styles that would be better implemented elsewhere. My friends lived on nice uniform streets where the houses were almost the same. Why not us? Oh dear. Silly me. Today I absolutely love streets like this as they show the changing face of the area, the local history. This street and Victoria Rd (Duh, check the street names!) are obviously some of the first-developed streets in the area and hold the clue to so much. At the Victoria Rd end there is still a short row of late Georgian brick cottages and, apart from some replaced windows and paved front gardens, they've not really changed much. Opposite that I recall there was a petrol station for a while which backed onto a large Victorian detached house, set back from the adjacent streets where, in the 1960-70s my schoolfriends Mark and Belinda Francis used to live. Happy memories of going there after school. I loved that house and the way it was accessed via a little footpath off Shaftesbury Avenue. All gone now. And Mum used to say that she thought 48-50 Albert Rd was the original farm house of the area, but it's hard to make that out now.
Return to Romford – the changing face of an Essex market town

I approached Manor Primary School in the middle of Albert Road. Our house was two doors away to the left, which meant, even though I loved school and was keen to learn things, that I could leave the home at the last minute. I'm sad to see that the red brick buildings are today boarded up. It hasn't been a junior school for decades. For a while it was the Century Youth House. I hope it gets repurposed soon. 

As a small child I fondly recall using the local shops in the street and at the end of the road. There was a small family-run provisions shop sort of opposite Shaftesbury Avenue, next door to a hairdresser which I now see is a dog groomer. A few doors along from us, approx at No. 53 was a greengrocer where I went to buy 4lb of King Edwards, plus and carrots and other veg in a bag made from garden chair material. Next door to that was a something to do with transport, I think, and I recall a yellow Scimitar car and some people who had four unruly but beautiful saluki dogs. 

At the Hornchurch end of the road, I used to love going into Speights the baker on the corner of Brentwood Road and Park Lane – the queue, the lovely staff, the smells, the bridge rolls, the split tins, the cream slices, the fanned-out stack of tissue paper. The building is still there with a Vitbe bread sign attached (Vitbe was obviously an attempt by Allied Bakeries to compete with Hovis.) 

This is still a good parade of useful local shops today – there is still a thriving fish and chips shop (i recall the long queues on Fridays!) and Sovereign motor spares is still going but Blands grocer is long gone (part of VG Stores). Ditto Mr Harris the pork butcher just round the corner in Park Lane, all spick and span in his butcher's straw hat and stripey apron. I can hear his jolly voice in my head right now and his ha ha ha laugh. I really enjoyed watching him make chains of sausages. He won awards for them and they were indeed very good and spoiled me for other brands which were never up to his standard.  Oh, and how could I forget Nan's sweet shop at No.89 at the end of Albert Road? Rows of tempting tall sweet jars on the shelves and lots more fab stuff on the counters. A quarter of nut brittle, a quarter of toffee bonbons, some licquorice string, a packet of sweet cigarettes and a Curly Wurly please! The staff in there were lovely. One of the ladies had an amputated arm though I tried not to look at it I was fascinated how she still managed to hold and fill the bags. I thought she was beautiful and really tried not to stare. 

Return to Romford – the changing face of an Essex market town
From Albert Road I made my way back down to the station via Eastern Road, walking past where a long row of impressive Victorian villas used to be. As an art assignment in 1978/9, Mr Lloyd had sent a couple of us there telling us that these old family houses were due for demolition. At that time I just didn't understand the significance or why I should care. Perhaps Mr Lloyd knew that one day this would be something that would indeed interest me. I've dug out my sketch book which contains a few of my efforts including this felt pen version. Within months of this, the houses had gone and were quickly replaced by characterless office blocks containing insurance companies and the like.
Return to Romford – the changing face of an Essex market town
The end of Eastern Rd meets South Street at the station. There is an impressive Art Deco style building to the right that was constructed by Times Furnishing and is today a Co-op grocery store. I recall the furniture store as a landmark but don't think I ever went inside. Perhaps Mum or Dad had pointed it out to me as a comparison to Harrison Gibson's furniture store in Ilford which is where they both previously worked. The Times building is looking fabulous at the moment even without the ground floor walk-through windows that used to be there. The 'T' for Times motifs at the top of the vertical fins are still clearly visible.
However, the Odeon cinema next door, also built in the 1930s, is barely recognisable today as barely anything is left to hint at it once being a movie house. I recall long queues here too, all the way along the side street down to the brutalist spiral entrance of the multi-storey carpark which, I'm pleased to see, is still there. Who'd have thought 40 years ago that I would one day be singing the praises of a car access ramp?! And I remember my friend telling me that her sister dragged her to this Odeon to go and see someone called David Bowie. We didn't have a clue who he was, yet years later Hunky Dory and Ziggy Stardust were the favorite cassettes to play in our cars. It's odd that I remember the Times façade but not the other 1930s buildings further along on the other side of the road. This would have been a keeping up with the zeitgeist effort – look at us; we're still current, we're moderene! Today this stretch is mostly food outlets, charity shops and chain pubs. In the late 70s into 80s it was a similar thing, exc the pubs with McD's (still there), Wimpy and Golden Egg (both long gone, though they could have been the same site), Pizzaland (where I enjoyed the half pizza with salad option rather than the slimy puffy things available over the road at PizzaHut, also long gone). There were also a few independent clothes shops here, specifically Bobby Summers, an alternative men's fashion boutique where my mate Paul worked on Saturdays and used to show up at school (6th Form) wearing some quite unusual pieces. Basically, if Spandau Ballet had hailed from Romford, this is where they would have shopped. Up at the junction there was Shirleys children's clothes and school uniforms (this might be the same site that became Pizza Express). And round the corner was the Locarno Snooker Hall where Steve Davis honed his skills.
Return to Romford – the changing face of an Essex market town
Lots of this was still discerible on my return visit – I walked into the pedestrian area of South Street and recalled
Ratners jewellers on the right hand corner (oh Gerald, you ought not have said that!) and, a few doors up just by the Post Office, the opening of Bumbles burger restaurant by Radio One DJ Ed 'Stewpot' Stewart c1974. Above No.93 I noticed a letter 'N' embedded in the façade – I wondered what shop that might have been. But I moved on. Further along tere's another Art Deco era shop at FootAsylum and I think this was either Lilley & Skinner or Trueform, both shoe shops.
FU Jeans shop was on the opposite side in the 1970s. They had a definitive style with machined vertical lines on the pockets. They had a real up-to-the-minute styling and the jeans material was different/stiffer from the well-known brands which were available from another excellent jeans shop just down the road in the Quadrant Arcade – an independent shop lined in wood, evoking a log cabin. They stocked Lois, Falmers, Lee Cooper, Lee's, Leroy and more. I've always found it odd how so many jeans brands begin with the letter L; probably due to Levi's.
Return to Romford – the changing face of an Essex market town
The Quadrant Arcade entrance on South Street used to have Dolcis on the right side where WowFactor is now.
In the 1980s, Next appeared on many UK high streets and took up position in Romford at the left hand side of this entrance. Mum and I thought that Next was a hideous, offering capsule wardrobes and accessories for the aspiring middle manager of both sexes in a one-stop-shop experience. In the 70s, one of my schoolfriends had a Saturday job in the arcade within Tito's Italian restaurant café. At that time I found the arcade to be dark, dingy, old and out-of-date and I mostly used it as a cut-through to other places – it had certainly lost the attraction of its moderne 1930s heyday and, apart from the aforementioned jean shop, there wan't much in there to attract a teenager, being as this was the back entrance to the fuddy-duddy middle-aged polyester zone of the Co-op's women's dept. No one appreciated the 1930s in the 1970s. I'd love to  be able time-travel now – I'm sure I'd now find it to be absolutely delightful. Actually, stop press (update), as I write this I now remember as a very small child we often bought flowers for Grandma from a florist near the center of the arcade adjacent to where I am pretty sure there was an access door to another large/department store that faced onto the market. 
Return to Romford – the changing face of an Essex market town
In contrast to my teenage years, these days I'm all about looking up, looking around me, noticing those little snippets that hint at local history
. This means that on this return visit I looked at things with a different eye, noticing buildings and details that had never been on my radar when I lived there, such as this building (right) which is opposite The Quadrant Arcade, and today a branch of the Halifax. It's an elegant construction with a strangely delicate (?adapted) metal canopied arcade along the side edge, but I am torn as to whether it's 1930s or 1950s. Does anyone have any idea who it was built for? I also noticed hints of some early C20th façades at the southern end of South Street on the right hand side just before the market. This side road by the Halifax leads to what would have been access to the Romford brewery buildings anf thr rear of the White Hart pub. Which reminds me – the stink of Romford's Ind Coope Brewery where they brewed Double Diamond, Oranjeboom and others. Whatever they cooked up on a Tuesday was hideous – it hung in the air and stuck at the back of my throat – ugh.
Return to Romford – the changing face of an Essex market town
So, with time to spare before I was due to meet my friends, I wandered round into the High Street and all the way to the end, almost to the roundabout, where it meets Waterloo Road and the London Road, and I turned and looked back. I tried to imagine how this busy thoroughfare was the main route from London taking traffic along here and through the market then along the old Roman Road to the Essex coast. The view shown here has been almost the same for about 40 years – a church, albeit an interesting brutalist design, and a selection of independent shops, including a barber, a couple of charity shops and an antiques shop etc set below post-WWII flats. 
Return to Romford – the changing face of an Essex market town

The old Angel public house is still standing (just beyond the church in the pic) and shows a lovely old tiled panel advertising Romford's brewing heritage of Ind Coope's Ales & Stouts to nobody inparticular. The sign might be the largest of this kind I have seen. As regards the pub itself, I can't recall ever going inside. Or perhaps I did. By at least 1990 it had been converted into a nightclub. I wonder what will become of it next.
Return to Romford – the changing face of an Essex market town
The main entrance to the brewery site faces north between the church and the market place. The huge metal gates were once used by dreymen steering carts laden with ale pulled by powerful cart horses. Today, if you walk through these gates, you will feel you've somehow managed to travel to a different location, because beyond here it resembles out-of-town retail park – a huge car park surrounded by the big guys such as TKMaxx, Boots, and other outlets and homogenised entertainments. This is the kind of 'progress' that depresses me.
Further along the High Street, closer to the market, I noticed that part of the brewery buildings now houses the Havering Museum. It's a big shame that when I was there, on a Saturday, it was closed. Taht's bonjkers. I must go back to have a look in here.
Return to Romford – the changing face of an Essex market town
A favorite Romford pub of my early drinking days in the late 80s was The White Hart in the High Street. At that time it sat opposite Woolworths and High and Mighty (both gone). It's closed as you can see here, but you can still see external evidence of how this was once a marvelous old coaching inn and an integral part of Romford's history. As 6th formers we loved hanging out in the back room in the dark wood-panelled room – it simply reeked of history. You could imagine the coaches arriving and the horses whinnying as they came to a halt and were led to stables at the rear. By 1980 it had been gutted and remodelled as The Bitter End, a ridiculous theme pub. I was appalled.
Return to Romford – the changing face of an Essex market town
And so to the market. I had been pre-warned that it would be a dribble compared to its vibrant past. But it was OK, a pleasant surprise, especially considering the past 18 months. It wasn't anywhere near the densely-packed environment that I experienced 30+ years ago but there was still a good diversity of products available.
I met with my friends and we walked a bit more around the market a
nd the handful of old buildings adjacent to the church and the Rumford shopping hall, whilst sharing stories, observations and remembrances. I stupidly didn't take photos at that time so the image shown one is from later in the day when the traders were packing up but it still gives a sense of the space, and also shows the other entrance to the Quadrant Arcade building.
At the top end of the market the Bull's Head public house is still there, which is great, but I don't recall going in there very often. Back in the 80s we preferred The Lamb next door to Lloyds at the end of the market (to the immediate left in the pic above, but out of shot) because it was more intimate and attracted a cross-section of ages and personalities – market traders and old fellas having conversations with punks and librarians at the bar. It still appears to be doing well.
There was also the Kings Head which was a new late 1970s build (I think) within the shopping precinct at the far end of the shopping precinct, opposite the new Sainsbury's supermarket (which mom correctly predicted would bring about the end of the independent trader and the market. She was also right when she predicted that free plastic shopping bags would also cause problems). I really didn't like the King's Head and thought it a horrible place. It was named after the [old] King's Head pub that had been demolished on the market place, sort of where Habitat used to be. The new one was designed like a dodgy nightclub and attracted mostly underage kids wearing the latest cheap and hideous fashions. Even at age 18 I would go in there and feel old! But I suppose at least the police knew where everyone was. Had they raided he place the clientele would have scattered far and wide. 
Return to Romford – the changing face of an Essex market town
My friends and I  peeked in through the windows at the cavernous shell of what used to be Debenhams and also recalled
Littlewoods, Keddies and C&As and then it was time for some lunch. Our hostelry of choice was The Golden Lion where we were joined by one of my dearest schoolfriendsform my 6th form years in the "Secret Garden" at the rear, which wasn't really a secret being as it is advertised on an A-board outside. It's basically the pub's old parking area recovered in fake grass**.  But it's a great place for a few pints and pub grub. The Golden Lion, a historic tavern, is one of many pubs that likes to say it was a stopping point for Dick Turpin – boy, that man covered some ground! The exterior still evokes bygone times with its horizntal weatherboarding over warped walls but the inside has undergone many adaptations – back in the 80s-90s the interior must've changed about four times – it seemed that every time I went in there, the bar had moved from the centre, then to the left and to the right. Again, the back room was always the best place to be when I was in my late teens and early 20s.  It was great to catch up with my girlfriends in 2021 and, of course, one drink turned into three. At about 5pm we said our goodbyes and wandered off in different directions. 
Return to Romford – the changing face of an Essex market town
I then made my way into The Liberty, the central shopping area, only to discover that it's been completely covered over and is now more like an airport or train station, with no individual identity at all – the boxy fountain and outside spaces are long gone. I was also amazed to find that the shops were closing at 5.30pm which I thought was strange for a Saturday but I was later told that it's because the town center has a very busy nightlife and the pwers that be seal off the whole shopping precinct. Oh OK. And ugh.So I instead went for a walk around the around the municipal buildings and gardens at the lower end of Main Road, adjacent to the library, town hall and memorial gardens. 
Return to Romford – the changing face of an Essex market town
It turns out that Romford Town Hall is now Havering Town Hall. Considering how often I had walked past this (see school below) I had never before taken in how beautifully designed it is. Municipal buildings are often overlooked. I walked a full circle of it looking for a foundation stone with information baout the architect and date, but found nothing. 
I then reaslised that this was the first time I had never set foot in the adjacent memorial gardens and, on approaching the police station, I remembered going there (ooh 1973?) with may other schoolkids to see Mervyn Day, goal keeper of West Ham FC, to get his autograph. To be honest, at the time I had no idea who he was and didn't really give a hoot about football, yet for some reason I occasionally wore a claret and blue scarf, though it was mainly white with thin stripes. That's teeanagers for you. Fitting in and all that. I didn't even like that scarf!
Return to Romford – the changing face of an Essex market town
I made my way back to the station through the market and along South Street.
It was now 7pm and the cavernous pubs run by well-known chains such as Yates and Wetherspoons were already busy. Some people had obviously just finished a day's shopping, and others, by the sound levels and colourful language, had been there all afternoon,. Many more were joining in, dressed as if they were on a Med holiday. Compare this to the Romford pub scene of my youth which consisted of a few old geezers, a handful of punks, three goths and a few people having a pint before the pictures.Just before I reached the station I glanced to the right. At the side of the railway tracks there used to be a narrow footpath known as 'the battice' that ran through to Waterloo Rd alongside the brewery site. Most evenings, usually Fridays and Saturdays, there was a man selling tasteless burgers from a white hand cart here – he was an enigma because nobody ever saw him arriving or setting up. Ping! He was either there or not there. Well, he wasn't there this time. A super-fast train arrived within three minutes and I was back home in north London just after 8pm. Wow! What a great day out. It took me much much longer to write it all up that it did to experience it.
Return to Romford – the changing face of an Essex market town
Other thoughts, memories and observations:

The Romford Carnival – wow that was good when I was a child. A long procession than went down Victoria Road where we stood waving streamers and blowing horns at the floats and bands such as The Romford Drum and Trumpet Corps. We then went over the railway bridge and through Lodge Farm Park to see it all again from Main Road before the procession went into the park and ended on the football fields at the rear of Raphaels Park. Then a couple of days of the fair. It was bloody marvelous.

The Victoria Hospital in Pettits Lane. This was much smaller than Oldchurch, the main hospital. I am amazed, considering the extent of demolition elsewhere that these buildings, where mom went when she had appendicitis and I went to have my tonsils extracted, are still standing almost unchanged.The same cannot be said of my school buildings. I was the first year of the comprehensive system (something else mom wasn't happy about). I went to Marshalls Park school which meant 3 years at the Lower School building (previously Pettits Lane Grammar) and then the rest at the Upper School (previously Romford Tech, which is where I would have gone had the 11-plus not been scrapped). The latter, complete with modern outbuildings containing  then state-of-the art science labs, art rooms and cookery departments, was demolished and replaced with housing abut 20 years ago. These mock-Tudors houses in Havering Drive are where the entrance to the school used to be and I notice that the tennis courts that used to be opposite have also gone. There are some pics of the old school on The Marshall Park Academy site.   The Dolphin center – a rubbish swimming pool with a stupid wave machine and pyramidal roof.
The massive pale blue gas holders by the railway line at the end of Crow Lane. Impressive landmarks. Now gone.  

Downtown Records in Lockwood Walk was excellent.  

Big events in the market – top celebrities and TV stars such as Anita Harris (oh yeah!)

Romford nightlife in the 1980s. Not much worth mentioning. Not sure there was anything. We mostly took it in turns to drive somewhere or got trains/buses to other places such as Chadwell Heath (aargh what was the name of that place?), to Seven Kings (Lacy Lady), Ilford (a few), and many others, or the other way out towards Brentwood and beyond. Romford did boast The Rezz, in North Street, sort of below Caxton's bookshop and a furniture store – a fab venue for alternative and live music on Wednesday nights. By the 90s both cinemas, the ABC and the Odeon had failing attendances and the latter was converted into a two-zone nightclub called Time/Envy. I went in there with a couple of old schoolfriends in the late 90s. We managed 30 mins but all felt the need to run away. And, if you think I've missed something, I might have mentioned it last time here

*There is no word for this! 

**Are we not trying to rid the world of plastic?


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