The procedure of updating an existing database with missing email addresses is what email appending stands for. The growing popularity of email marketing among marketers has encouraged others to follow the trend and embrace email marketing campaigns as an effective strategy to connect and reach a wider audience. However, many lacks in quality data, and without the right email contacts, the success of email marketing is challenging. That is when the need to update old database with missing email addresses using email appending services arises. But many marketers still struggle to decide whether they should invest in email appending or not. As a result of confusion, they lag behind when it comes to embracing the latest marketing trends. That is why eSalesData brings an informative infographic explaining what email appending is, how it works, what are its benefits, why email appending is necessary, and who offers the best service in this field.
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