Dining Out Magazine

Olive Garden Releases Its Brand into the Hands of a Man Named Vino. Could Be Worse.

By Keewood @sellingeating

Well, when you come up with a concept like issuing a thousand passes to eat as much food as you want during the “Never Ending Pasta” promotion, you’ve got to be prepared for whatever publicity the internet produces.

Here you go, Olive Garden: the man you invited into your brand. He’s going to eat everything on your menu within the 49 days allotted, he says.

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Seems like an all-right guy. He’s one-and-one for puns: the name of his little site there, “All of Garden,” is pretty respectable. But unfortunately he goes for “im-pasta-able” toward the end of this video and even if he’s going for a groaner, well, it’s a mark against his character, I’m afraid.

So, he’s two weeks into it. Good news so far: no ill health effects.

Stay tuned—will Olive Garden live to regret this? You do have to admire a major brand showing this much freewheelin’ chutzpah. Wait, that’s not an Italian word, is it?

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