Business Magazine

Melbourne IT Promises A “Huge Dividend” From New gTLD Defensive Registrations

Posted on the 26 February 2013 by Worldwide @thedomains

According to ComputerWorld.com.au, on a conference call with media after reporting its financial results for 2012 resulting in revenue and profit declines, Melbourne IT CEO Theo Hnarakis said ICANN’s release of new gTLDs would generate a “huge dividend” for the company in 2013.

Mr. Hnarakins is quoting as saying:

“We have 3800 corporate customers, many of which are very defensively oriented in protecting their brand,”

“When these new extensions are launched, they naturally register that domain name to ensure nobody else can secure that name.”

“When the .xxx domain was launched in 2011, Melbourne IT had $2 million in sales in defensive registrations for the extension, the CEO said”.

“The year before, the company had almost $1.5 million in revenue from the launch of the .co extension”.

Not only does Melbourne IT hope to profit from defensive registrations of new gTLD’s but their clients also applied for new gTLD strings which the company says will generate a lot of money since Melbourne IT is also serving as the back end registry  for many of the new gTLD;s

Mr. Hnarakins is quoting as saying:

“Of the 150 gTLDs Melbourne IT applied for on behalf of customers, 75 % of the brands have said they will use the domains, and 110 of them have committed to five-year registry contracts”

“Melbourne IT expects to charge $20,000 to $30,000 per name, he said. But some could generate “hundreds of thousands of dollars of revenue per brand” as they become live and start generating second-level registrations, he said.

In addition, Melbourne IT expects a “spike in infringements,” increasing the “amount of brand protection work we do,” he said.

Compared to full-year 2011 results, revenue fell 5% to $170.6 million, while earnings before interest and tax (EBIT) dropped 21 per cent to $15 million and net profit after tax (NPAT) sank 16 per cent to $11.4 million.

 …


You Might Also Like :

Back to Featured Articles on Logo Paperblog

These articles might interest you :

  • Fighting Aging With Clarisonic

    Fighting Aging With Clarisonic

    This post is sponsored by Clarisonic and Her Campus Media. All opinions are my own. Thank you for supporting the brands that make Caits Cozy Corner possible! Read more

    11 hours, 20 minutes ago by   Cait
    LIFESTYLE
  • Classic Yet Modern Wedding in Athens | Amanda & Andreas

    Classic Modern Wedding Athens Amanda Andreas

    Amanda and Andreas wanted to create a wedding that will combine classic and modern elements together. They chose to decorate their wedding with white flowers,... Read more

    11 hours, 37 minutes ago by   Eleni Balkouli
    LIFESTYLE, TRAVEL, WEDDING
  • Varina by Charles Frazier

    Varina Charles Frazier

    What a writer this guy is! He can craft a sentence or paragraph like nobody's business. Charles Frazier's latest novel is a richly imagined account of the life... Read more

    12 hours, 20 minutes ago by   Vickilane
    CREATIVITY, PHOTOGRAPHY
  • Vintage Wedding Styled Shoot in a Villa

    Vintage Wedding Styled Shoot Villa

    Today we’re sharing with you a unique photoshoot that will transport you back in time! The aim of this shoot was to enhance the beauty of a 1500’s Villa in the... Read more

    12 hours, 57 minutes ago by   Eleni Balkouli
    LIFESTYLE, TRAVEL, WEDDING
  • This Weekend in Antwerp: 22nd, 23rd & 24th June

    This Weekend Antwerp: 22nd, 23rd 24th June

    Here’s the map! Good times! It’s Bier Passie Weekend over the whole weekend on Groenplaats. Bier Passie opens on Friday at 5. The opening hours for Saturday... Read more

    14 hours, 59 minutes ago by   Nessascityblog
    DESTINATIONS, TRAVEL
  • The Sticky Date Pudding to Die for and Amazingly Egg-less Too! - HIGHLY...

    Sticky Date Pudding Amazingly Egg-less Too! HIGHLY RECOMMENDED!

    version;Why will I die for these plain and simple looking sticky date puddings?Simply because it is so insanely irresistibly yummy!!! Perhaps you might do the... Read more

    18 hours, 18 minutes ago by   Zoebakeforhappykids
    FOOD & DRINK, RECIPES
  • Matcha Nama Chocolate

    Matcha Nama Chocolate

    (recipe adapted from Justonecookbook)Ingredients:400g white chocolate, chopped into small pieces (I used Ghirardelli chocolate)125ml heavy whipping cream25g... Read more

    18 hours, 20 minutes ago by   Cathysjoy
    FOOD & DRINK, RECIPES

Magazines