Fashion Magazine

Lovely by Lucy for Eyelove, It’s Here!

By Lovelybylucy @lovelybylucy

Eyelove_Lovely_by_Lucy_Captured_by_Hart44(edit) kopiePortrait_Eyelove_Capturde_by_Hart10 kopieEyeLove_GroepCatured_by_Hart(web) kopieFun_Eyelove_Capturde_by_Hart08 kopiePortrait_Eyelove_Capturde_by_Hart09 kopieEyeLove_GroepCatured_by_Hart02 kopieFun_Eyelove_Capturde_by_Hart06 kopieeyelove x lovelybylucy glasses

It all started with looking up some inspiration on Pinterest, and evolved into a collection of glasses..
It’s here! The glasses me and 6 other bloggers designed for Eyelove (the Eyelove Fashion Collection) is out, available from the 6th of February, and above you can see the result..
It’s been so much fun to design a small limited edition collection of glasses. First of all I never designed anything myself before, and second of all the process was so much fun, interesting and I’m really happy with the result. From looking up inspiration to thinking about shapes, fabrics and actually designing the glasses to waiting on samples and then finally seeing the first ones, doing the campaign shoot and wearing my glasses for the first time.. The process was fun but having my ‘own’ glasses, signed with my name and available on 125 locations nationwide – that’s the best part.

I’m really curious to hear how you feel about them as well. For me glasses, especially sunglasses are an accessory I match with my looks so I love having multiple, but at the same time I don’t find it easy to find a lot of great pairs that match my face well, they’re quite personal. Luckily you can try them out yourself and see them in real life from February 6th at the 125 Eyelove locations: click here to find the one closest to you. The glasses are both sold as prescription glasses and sunglasses for only 49€. You can also check my designs, more info and the other bloggers’ designs at the Eyelove website here.

Last but definitely not least, I’m giving away one of my designs to my beloved readers (you!). To win a pair of Lovely by Lucy x Eyelove glasses as pictured above, leave a comment below with your name, email address and why you should win a pair of (sun)glasses from my collection! Can’t wait to hear what you guys think!

The competition is open to everyone in the Netherlands and ends on February 9th. The winner will be contacted via email.
Campaign images shot by Anouk Hart
Behind the scenes video by Christiaan Grammer
Hair & make up by Cynthia


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