LG STYLER Joined With PINKFONG 'BABY SHARK' In Delightful Health Campaign

Hi Huneybees, 


With the global pandemic still ongoing and affected numbers on the climb, LG Electronics (LG) has teamed up with the international mega hit, Pinkfong Baby Shark, to launch a new campaign, showcasing their LG Styler™ on the wellbeing benefits of keeping clothes germ and bacteria-free.

The LG’s campaign is kicking off with joyous video collaboration and an easy-to-follow dance challenge. Set to the catchy tune and funky moves of YouTube’s No.1 most-viewed video Baby Shark Dance, the video highlights the many benefits of the LG styler™. Five family members, aligning with the five members of the ‘Shark Family,’ are shown dancing and using the styler™ to refresh and revitalize a range of items, from soft toys to clothes to face masks.

Punkfong Ba

As seen in the video above, the lyrics of the hit song have been changed to mention the styler™’s unique clothing care features, including - the Moving Hanger (which shakes out fine dust particles), TrueSteam™ technology (which eliminates odors, reduces wrinkles and removes 99.9 percent of house dust mites, bacteria, and viruses), and Pants Crease Care (which creates a sharp crease to make any pair of pants or slacks office-ready).In the new normal, hygiene and health are arguably more important than ever. With clothes being an essential part of everyone’s daily life, an advanced clothing care offered by the LG styler™ can play a helpful supporting role in protecting you and your loved ones against germs and bacteria.
From now till 6 June 2021, LG will run a dance challenge on popular social platforms such as Instagram and TikTok in Singapore. The top five entries with the highest number of likes, comments and views with a prize each. The first and second prize winners will win LG styler™ in Mirrored Finish (worth S$3,299) and LG A9 Kompressor™ ULTRA vacuum cleaner (worth S$1,299) respectively, while three participants will win the third prize of LG TONE Free HBS-FN7 true wireless earbuds (worth S$298).Participants can use the AR filter (available on LG’s official account on each platform) to make their own unique Baby Shark Dance videos - complete with the LG styler™/Pinkfong Baby Shark song - and upload them using the hashtags #LGstylerDanceChallenge and #LGStyler. So gather your family members and start dancing ~~~

Photo & Video Credits: LG Electronics Singapore

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