Social Media Magazine

Lesson # 3: Twitter Tips for Microblogging

Posted on the 13 September 2011 by Socialmediaevie @socialmediaevie
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The growth of the Internet has catapulted our society into a digital global village.Twitter allow us to follow our passions in a very efficient and effective way. We generate sub-cultures and niches in the Twitter-sphere. Twitter is the most popular microblogging platform.  If you create a tiny URL for your blog post, it is easy to send it to Twitter so your followers can read it and hopefully retweet it.  Twitter only allows 140 characters so use your words carefully. Remember to use hashtags with your tweets. You can easily set up an automated Tweet to your Facebook page or your Twitter account. You will also have an opportunity to Retweet your followers blog posts.

1. Pick a user name that includes the keyword that you want to use to identify yourself in the Twitter Sphere; I picked @SocialMediaEvie.

2. Add your website URL (

3. Tag your photo for SEO using Picassa. Rename the photo before you upload it. Click on “Settings” and the “Picture”.

4. Use an RSS feed for Twitter so followers can subscribe to our Tweets. I have the widget installed on this web page. Use RSS feeds with your blog to increase your popularity with Search engines. Go to Feedburner and sign up with your Google account. I have an RSS feed on my computer using Twitter #Hashtags #SEO and #SocialMedia.

5. Find some quality people and companies to follow on Twitter. These are the groups/people that will send you timely information; hopefully, they will follow you back. Google has a handy tutorial on how to use Google search commands to find Twitter users here.

  • works well for finding your friends, celebrities, or organizations, or for searching for specific topics you’re interested in.

6.  Make sure that your tweets contains keywords and phrases that you want search engines to pick up. Also, make sure to use #hashtags in your tweets but do not use more than 3. When you send a tiny URL to Twitter, give your post a compelling headline with a #hashtag included.

7.  Twitter Favorites with Keywords: Make sure that some of your favorite tweets contain keywords, key phrases and relevant links. Your Favorites will serve as a receptacle for things you want to save.

8. your links from your blog post. By Using a shortener like Tinyurl, search engines will recognize the link and rank them.

9.  Become a Twitter Evangelist! Make sure that you are submitting your Twitter profile and RSS feeds to directories to enhance your SEO efforts. Also, be sure to add your twitter user name in blog posts and forums to bolster your brand recognition. Put the user name on your business card.

10. Generate a Bio using your keywords. I used “Social Media” in my Bio. You only have 160 characters to describe yourself. Use words that maximize search value.

11. Compile list of Twitter users that you want to follow. Hopefully, some of them will follow you back. Look at the people your followers are following. Use to search a variety of criteria or Check the Twitter suggestions on “Who to Follow” on a regular basis.

12. Promote your blog post through your Twitter account

13. Communicate the nature of the post using social media hashtags. This is your Headline!

14. Build reputation and brand with interesting and engaging Tweets. Use Infographics to capture your audience.

15. Be courteous and frequently promote other social networking interesting posts by reTweeting

16. Interact and network at local events, conferences and Meetups. Bring plenty of business cards with your vanity URL, LinkedIn and Twitter addresses

17. Monitor your followers and delete spammers. Check your twitter statistics to measure your influence. You can install the same widget on your site that I have added in my sidebar.

18. Check your Klout score

19. Check your “Mentions” and “Retweet” stats and thank followers for mentions and retweets.

21. Create a Twitter Newpaper @ I created the Social Media Daily and the Social Media Weekly.

20. I found this “Cheat Sheet” for Twitter RSS:

  • Academic librarian Valerie Forrestal has documented a simple way to score RSS feeds for any Twitter search result, i.e. for hashtags. Following her cheat sheet, we see that it’s simple matter of plugging in the search keyword into this formula:
  • Replace the bold “hashtag” with your own keyword, drop this URL into an RSS reader, and you’ve got yourself a continuous RSS feed of that hashtag. For example, to follow the #MLA12 stream, this is the URL you need:
  • The “%23″ takes care of the actual hash (pound sign), so you don’t need to include an “#” in the URL.
  • Despite Twitter seemingly eliminating RSS feeds for hashtags, it’s that easy!
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