Technology has made creating and managing online content simpler and more efficient.
Both Kajabi (founded in 2009) and Thinkific (founded in 2012) are cloud-based platforms that let you create, design, and sell online courses or membership sites. They're both powerful tools for online coaching or launching a membership site.
What I love most is that, unlike Udemy or Skillshare, these platforms let you keep full control over your course policies.
While Kajabi and Thinkific share many features, they also have key differences. Let's explore them to help you decide which one suits you best: Kajabi vs Thinkific.
Kajabi
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Thinkific
Learn More $ Pricing 119/mo (annually) 39/mo (annually) Best forIt's an online tool to host courses, for membership, websites, automated selling with a wide variety of Customization which gives a user a high-tech
Thinkific helps anyone teach and sell their courses on their websites. Easy in building and making content. Having tools for also video voice or ima
Features- No knowledge of coding required
- 100+ templates available
- Gives full control over all page elements
- Progress Tracking
- Live Lessons & Cohorts
- Create Landing Pages For Courses
Ease of Use
Value For Money Customer Support
🚀Bottom Line Upfront:Kajabi is known for its all-in-one platform that includes everything from website building to email marketing, while Thinkific is focused solely on course creation and delivery.
Additionally, Kajabi has a steeper learning curve but more advanced customization options, while Thinkific is more beginner-friendly but has fewer advanced features.
Ultimately, the choice between Kajabi and Thinkific will depend on your specific goals and needs as a course creator.
Kajabi Overview
Kajabi was developed in 2009 by marketers and offers various attributes that are needed to sell, market, and deliver content.
It's an online tool for hosting courses, memberships, websites, and automated selling. It offers a wide variety of Kajabi Vs. Thinkific Customizations, which gives users a high-tech experience and novelty.
Thinkific Overview
The company was founded in 2012. Thinkific helps anyone teach and sell their courses on their websites. It is easy to build and make content.
Having tools for video voice or images also makes building multimedia courses trivial. One can start as a novice and can make a good mark quickly.
Kajabi Vs Thinkific: Design
Here is the comparison of design between Kajabi vs Thinkific:
Kajabi Design
Kajabi provides a wide range of themes and designs for user customization. It makes the product more valuable and attractive.
Thinkific Design
Thinkific has both the logo and the brand color option. It also provides a navigational design that not only makes Kajabi Vs. Thinkific attractive but useful. A wide range of technological designs and new glances could be enhanced.
Kajabi and Thinkific both have contemporary designs to attract their customers and make their work insightful, but Thinkific wins here as it also provides logo and color options.
Pricing Comparison 🤑
Price always makes a great difference, and the facilities and the content that you offer should be worth the price. Kajabi Vs. Thinkific Here, I will give detailed information about the plans and subscriptions offered by these platforms and their subsequent prices.
Kajabi Pricing
Verdict: Who Wins
First, let's take a quick look at Kajabi's three pricing tiers - Basic, Growth, and Pro. Here's a breakdown of monthly vs annual pricing:
- Pricing structure when you pay monthly:
- Kickstarter: $27/month (regular price: $55/month)
- Basic: $59/month (regular price: $119/month)
- Growth: $79/month (regular price: $159/month)
- Pro: $159/month (regular price: $319/month)
Thinkific Pricing
- Pricing structure when you pay monthly:
- Basic: $36/month (regular price: $49/month) - Save $156 annually
- Start: $74/month (regular price: $99/month) - Save $300 annually
- Grow: $149/month (regular price: $199/month) - Save $600 annually
Check Out Process
Here is the comparison of the process of Kajabi & Thinkific:
Kajabi
It allows you to offer your courses in various currencies, which is a major benefit if you have a widespread international student base.
Kajabi also has direct integration with Stripe and PayPal and a more user-friendly one-step checkout .
In Thinkific currency, the chosen facility is only at a site level, which means you cannot offer one course in different currencies, Kajabi Vs. Thinkific, which is a major setback, considering you have an international student base.
PayPal can only be used for courses offered in USD and with a one-time fee. Thinkific also has a two-step checkout which can lead to a lot of people leaving without paying.
Marketing
Which one has better marketing? Here is the comparison of Kajabi & Thinkfic:
Kajabi Marketing
Kajabi offers a sales pipeline builder, email marketing services as well as automation services to encourage students with congratulatory emails or remind them if they have missed out on some parts.
Kajabi also offers an additional facility for blogging, which cannot compete with WordPress but is apt for an average blogger.
Thinkific Marketing
Thinkific, on the other hand, also has various marketing tools to keep its students motivated throughout the course. Thinkific users can send their students motivational emails to celebrate their wins.
Security & Hosting
Here is the comparison of hosting & security between Kajabi vs Thinkific:
Kajabi
Kajabi's technology is very easy to use and includes secure hosting, data ownership, data exports, full stability, etc. It provides an all-in-one service, which can save you money when selling online courses.
Thinkific
When adding text images or videos to the seller platform or students' learning program, Thinkific provides full support in the operation.
There is limited public information on Thinkific's full capabilities of security and hosting.
Student's Point Of View
- Kajabi has a couple of choices in this section. The comment section at the bottom helps you connect with the author or other participants immediately. You can also start a discussion directly.
- If you want to engage your students more, you can also start a community, which can be clubbed with a lesson or put out separately. This community is a little different than Facebook communities as you can monitor the content that is seen by the participants. They also have a 'push' button, which is more or less like the 'Bell icon' on YouTube, which notifies you if some new content is uploaded.
- The most important advantage is that they offer a mobile App that helps you when you are on the go.
The Thinkific community is in its early phase, and is not as developed as Kajabi's. You can start a discussion, which is similar to the comments section on Kajabi, but you have to click on the 'discussion' button, which is difficult to find when you are on the go as it is quite small.
The whole experience is much easier if the payment options are well-equipped and easily accessible. You can charge a one-time fee or a recurring price for your course on both cloud-based platforms.
Kajabi Vs Thinkific: Course Updation
Which one has better course updation, Kajabi or Thinkific
Kajabi
Kajabi has three levels for your course: Lessons (Posts), Modules (categories), and subcategories, which increase your flexibility.
When it comes to uploading a course, you can either upload it through your laptop, Kajabi Vs. Thinkific or use cloud-based platforms like Google Drive or Dropbox.
The process doesn't stop at designing and uploading a course. The place where you showcase your course (course player) is one of the most important factors, and that is where the students spend the most amount of their time.
Kajabi has 10 different course player themes, and you must choose one based on your course offerings, student base expectations, etc.
Thinkific
Thinkific only has two levels for your course, Lessons, and Modules; it does not offer the subcategories feature.
One of the best features of Thinkific is the Video Library. You can add and store videos in the library and use them for different courses.
However, one more major difference is that you cannot import content directly from Google Drive or Dropbox when uploading a course.
When it comes to course player themes, earlier, they were one of its weaknesses, but now they have improved a lot. However, it still only has one theme, which looks quite professional and sleek.
Once you upload your course, you need to monitor the students' progress, and assessments are the best way to do this.
Similarities
Here are the similarities between Kajabi and Thinkific:
1. Designing And Uploading
So, designing always feels like a concept for 'Techies' or people who know their way around the laptop or computer.
But both Kajabi and Thinkific are completely user-friendly, and you don't need to be tech-savvy to use them.
They both have a drag-and-drop interface, where you can drag something you want (virtual object) and drop it at a location that suits you.
You can also host an unlimited amount of videos. Both have pre-designed course templates to help you design the course or you can easily use a blank one if you want to start from scratch.
Another feature similar to Kajabi and Thinkific is the ability to upload all the content at once or keep uploading it at certain intervals, which is known as dripping.
You can also lock some of your content if it is a prerequisite for a student to complete a certain lesson or a module before moving further in the course.
2. Customer Support
Both sites are equally good in this feature. The customer support team is prompt and helps you as instantly as possible.
They also offer online training sessions on how to use the platforms and articles, as well as videos, which are available on the site for the same.
Kajabi once more has the added benefit of chat support, which is accessible 24/7 and can be an immensely useful feature if you need instant help, even on weekends.
Thinkific has Email support- Monday to Friday 9 AM to 5 PM PST, which can be a problem if you need help after the working hours or on weekends.
My Honest Review: Who Is The Real Winner?
So, both platforms have their own set of advantages and disadvantages. But what matters the most is which platform works better for you. So here are some tips on what would work for you-
If you want a variety of themes and all the facilities of Kajabi Vs Thinkific under one roof, then I would suggest that you go for Kajabi. The price might seem a little high, but it is worth it if you already have an established customer base.
If you want some basic but well-ideated facilities, you have a tight budget, but still want to have a good experience, opt for Thinkific. If you want a powerful assessment environment, go for Thinkific.
When comparing both of these platforms, Kajabi has certain advantages over Thinkific for selling courses online.
The advancement in learning and education is effectively raising the capabilities in the hands of the user, so they can master any skill; Kajabi will be ahead for now in this race.
❓FAQ: Kajabi Vs Thinkific
Conclusion: Kajabi Vs Thinkific 2024: Which Online Platform Is Best And Better?💡
Kajabi and Thinkific are both great platforms for creating and selling online courses. During my research, I also came across sites like Udemy, Skillshare, edX, and Udacity, where you can design and share courses globally.
As I explored Kajabi and Thinkific, I found it hard to choose between them because there's so much information out there. So, I wanted to share my thoughts to help you decide which one might work better for you.
From a student's perspective, the key question is: how engaging and interesting will the course or membership be? What keeps students coming back isn't just the course itself but also the extra features and activities you offer.
Kajabi stands out for its strong student engagement features compared to Thinkific. I hope this helps you decide in the Kajabi vs. Thinkific debate!
Jitendra Vaswani is a top-notch digital marketer recognized for his extensive expertise in the field. He has spoken at international events and founded Digiexe.com, a digital marketing agency, and Bytegain.com, a tool for SEO copywriting and local SEO. With over ten years of experience, Vaswani has made significant impacts in digital marketing. He is also the author of 'Inside A Hustler's Brain: In Pursuit of Financial Freedom,' which has sold over 20,000 copies worldwide and gained international acclaim. His work continues to inspire many in the digital marketing world.
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