Business Magazine

Jodee Rich Keynote: We Are Not Selling Domain Names, We Are Selling Domain Identities

Posted on the 15 January 2014 by Worldwide @thedomains

ceoindex

Jodee Rich just finished off one of the Keynote Speeches from this mornings Namescon session and had some interesting comments.

I also had the chance to chat with Jodee last night at dinner for a couple of hours and he is definitely an out of the box thinker.

Mr. Rich’s company applied to operate the .CEO and .Best new gTLD.

Mr. Rich’s company also operates People Browser, a social network platform that is adaptable to a endless amount of verticals as well as Kred which looks to be a Klout type product.

Although Jodee has gone into the domain name business, he is not planning on selling domain names, he is going to sell Domain Identities.

So Jodee is not very impressed that it has taken over 25 years since the first .com was registered to get up to 265 Million domains in existence and thinks that there will be 1 billion Domain names in existence in 3 years.

Well not domain names.

Domain Identities.

So in the case of a .CEO domain people are not just buying a .CEO domain name they are buying something that identifies them as a .CEO or in the case of a New Yorker a .NYC address or in the case of someone in the horse industry a .Horse address or a lover or player of golf a .Golf domain identity.

When you buy a “domain name” you are also joining the community of .CEO’s or New Yorkers or those in the Horse industry or of avid Golfers or someone in the Golf industry.

You become part of the social network which matches the domain identity, which is powered by People Browser.

Its an interesting and different approach and Jodee is planning on offering the People Browser social networking engine to all new gTLD registries and is even working on locking up the same keyword to the left of the dot for each right of the dot new gTLD extensions.

 …


You Might Also Like :

Back to Featured Articles on Logo Paperblog

These articles might interest you :

  • Team of European and Middle Eastern Women Ski to the North Pole

    Team European Middle Eastern Women North Pole

    A team of adventurous women from Europe and the Middle East completed a last degree ski expedition – which calls itself the Women's Euro-Arabian North Pole... Read more

    The 26 April 2018 by   Kungfujedi
    OUTDOORS
  • Deaddicting Yourself

    Deaddicting Yourself

    Do you have a habit that you want to get rid off but are so addicted to it that you have no idea -How To Do That? Do you realize that a particular trait is... Read more

    The 26 April 2018 by   Chetan
    SELF EXPRESSION
  • Design Diary: Scandinavian Style Kitchen Renovation by Helios Design Group

    Design Diary: Scandinavian Style Kitchen Renovation Helios Group

    I write a lot of one page design columns for Boston Globe Magazine. This one, published last fall with photos by Jared Kuzia, is one of my favorites. Read more

    The 26 April 2018 by   Stylecarrot
    FASHION, HOME, INTERIOR DESIGN, LIFESTYLE
  • The Hipster

    Hipster

    According to Wiki, "The hipster subculture is stereotypically composed of younger and middle-aged adults who reside primarily in gentrified neighbourhoods. Read more

    The 26 April 2018 by   Ashleylister
    BOOKS, CREATIVITY, CULTURE, SELF EXPRESSION
  • Airbus A330-200, Iberia

    Airbus A330-200, Iberia

    @ San Francisco, CA April 2018 Iberia flight 6175 on final approach as it nears completion of the inaugural flight from Madrid, Spain.  This marks the start of... Read more

    The 26 April 2018 by   Htam
    PHOTOGRAPHY, SOCIETY
  • Himalaya Spring 2018: Collapse in Icefall Injures Two Sherpas

    Himalaya Spring 2018: Collapse Icefall Injures Sherpas

    As if the climbers, Sherpas, and porters on the South Side of Everest got a sharp reminder of the dangers they face yesterday when a section of the Khumbu... Read more

    The 26 April 2018 by   Kungfujedi
    OUTDOORS
  • Questions Not Normally Asked by Golf Beginners

    Questions Normally Asked Golf Beginners

    Learning all there is to the game of golf isn't easy - aside from attaining a repeatable swing, selecting the right golf clubs and cultivating proper... Read more

    The 26 April 2018 by   Golfforbeginners
    GOLF, SPORTS

Magazines