Invisible Bordeaux was one of a number of local structures and players who contributed to an innovative project focused on heritage in the area conducted this year by Bordeaux Métropole in conjunction with Deux Degrés, the publishing house and “agence de médiation” who have already occasionally featured on the blog (and, by the way, I’m a big fan of everything they do). The deliverables were recently unveiled and they consist of two highly desirable sets of cards, one being a “Happy Families” game and the other a classic deck of playing cards.
The twin objective of the project, codenamed “Vous avez une carte à jouer”, was to be able to identify and showcase some familiar and some lesser-known places of interest throughout the metropole, as well as providing a platform for local heritage associations and players to work together and get to know each other. The initiative was launched within the framework of the wider European Atlas World Heritage network aimed at boosting the sustainability of urban heritage (the other participating cities are Edinburgh, Florence, Porto and Santiago de Compostela), and the target was to complete it all in time for Bordeaux’s 2020 World Heritage week events in mid-September.
Above - Panels on display on Place de la Bourse explaining all about the Atlas World Heritage initiative during the city's 2020 World Heritage week.
Initially, the plan drawn up early in 2020 by Bordeaux Métropole and Deux Degrés was to hold meetings and collaborative workshops but - as you may have guessed - the pandemic-induced lockdown forced them to substantially revise their plans. Instead, the whole project shifted online and they conceived interactive maps so that those who wished to take part could locate points of interest and provide the reasoning behind their inclusion.
No less than 60 structures took part, identifying 400 points of interest, a shortlist of which was put to a vote in which 110 participants chose the subjects they thought to be the most significant. Then, by combining those results with other balanced choices to ensure every Bordeaux Métropole town was fairly represented, Deux Degrés got to work on producing the two card games.
Above - Even my hometown of Saint-Aubin-de-Médoc gets its own cards. These two sights are within walking distance of the Invisible Bordeaux household.
The resulting “Happy Families” game is aimed at a younger audience and has gathered points of interest into seven categories… or, indeed, families: nature, industry, water, habitat, monuments, contemporary architecture and châteaux. Each family comprises six members, the corresponding 42 cards featuring illustrations produced by the immensely talented Julianne Huon - whose style has become so synonymous with the distinctive Deux Degrés graphic look and feel over the years - and a brief overview of associated facts and figures. Interestingly, if the cards are laid out face down, they can also be positioned puzzle-like to form a far larger illustration reminiscent of the Bordeaux Métropole landscape.
The standard 52-card game (or rather 54 including the two jokers) provides a highly varied guide to some of the area’s well- and less well-known sights, along with a leaflet so that players can read thumbnail information about each one. The illustrations are the work of the also fabulously talented Jean Mallard. He is a young Paris-based artist with family in the area, but was not necessarily familiar with many of the sights. During a brief post-lockdown window, he was able to spend two days exploring the metropole and taking in the subjects shortlisted for the project. The resulting pictures capture much of that bright-eyed sense of discovery associated with seeing places for the first time. Mallard employed a variety of techniques, although the use of watercolour proves dominant. He also voluntarily kept to a relatively limited palette of colours in order to strike a degree of consistency across the cards. And to inject some life into the pictures, he always ensured there was some kind of human presence represented.
During an event held in September at the Maison Cantonale in the Bastide quarter (which itself features in the deck of cards) to present the finalized project to the network of contributors, both Julianne Huon and Jean Mallard were present to provide a first-hand account of their work, alongside Deux Degrés’ Pierre-Marie Villette and Bordeaux Métropole’s Anne-Laure Moniot. Jean Mallard even brought along the original artwork, i.e. all fifty-plus postcard-sized pieces which showed just how intricate and detailed the individual creations were.
Above - Illustrator Jean Mallard with the original pictures. On the right is his depiction of Stade Chaban-Delmas, included in the card deck under its former name, Parc Lescure.
The two sets have initially been produced as limited runs of just 500 units and were distributed throughout the World Heritage week from a special pop-up installation/mini-exhibition on Place de la Bourse. Beyond that, sets will be provided to libraries throughout the Métropole. Further down the line, a commercially-produced run may take shape… I for one certainly hope so.
Above - The pop-up exhibition on Place de la Bourse.
In the meantime, here at Invisible Bordeaux I am very proud to have been able to contribute to the project, and delighted to have seen some of my submissions (such as Bordeaux’s twin city gardens, Le Haillan’s Parc du Ruisseau, and the lone locomotive left positioned at the former railway station in Saint-Médard-en-Jalles) make it into the final sets of cards, all of which are really rather magnificent.
It all goes to show there’s very much an audience for local heritage, or petit patrimoine as they say in French… and it’s great to see Bordeaux Métropole is taking this very seriously as well as looking to bring local heritage players together on projects of the like. Congratulations to everyone involved!
> Deux Degrés website: www.deuxdegres.net
> Version française à venir prochainement !
