Though Ecommerce is turning out to be the most successful and sure shot profitable form of business today, there are certain aspects that an Ecommerce business owner needs to be very particular about to ensure the sustainability of his/her brand. One such important aspect is sales conversions.
An Ecommerce business consists of various stages from the Product page to update confirmation technically known as the " Ecommerce Funnel" that a potential customer goes through. However, more than 80% of the customers back out midway or drop out from the cart just before purchase.
It is important for business owners to understand what makes them walk out on them, so they can fix the bottlenecks and ultimately boost their websites visits into sales and ultimately skyrocket profits.
One way to do this effortlessly is by using this popular Ecommerce campaign management tool called HumCommerce. Let us run through a quick review of this incredible tool. Let's get started with HumCommerce Review here.
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What is HumCommerce?
HumCommerce is an online campaign management solution for Ecommerce website owners designed to help them boost conversions on their E-commerce websites by understanding exactly how visitors interact with their website so they can convert more visitors into buyers.
The software employs powerful and cost-effective tools to allow Ecommerce websites to optimize the website at each stage to skyrocket conversions by
- Recording visitor sessions and watch how they browse your website.
- Understanding which sections they spend the most time.
- Understanding where they get confused.
- Gathering valuable information of where your users are dropping out.
- Setting up E-Commerce Funnels in just a few clicks and make changes to push potential customers along the Ecommerce funnel which ultimately results in higher sales.
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HumCommerce provides all registered users with a centralized dashboard which neatly organizes all the necessary data and reports and presents it to you whenever required. The dashboard provides you with all the necessary tools right at your fingertips.
HumCommerce a very unique and out of the box "Heatmaps" feature that shows which parts of your pages are getting the maximum clicks and engagement. This also means you can see which parts fare poorly. Use this powerful tool to analyze all the clicks, mouse movement and scroll data individually for each page.
Record every movement of people who visit your website and perfect your conversion funnel using the data.
- Track user flow in your purchase funnel
Gather valuable information of what steps a user takes before finally, he or she makes a purchase or drops out of the conversion funnel.
A/B testing lets you see what works and what doesn't on your website. The tool enables you to find the perfect design combination of button colors to match the images on your pages.
- Efficient keyword ranking analysis for Google and Bing
Find and analyze the appropriate keywords from the HumCommerce Dashboard for which you rank for on popular search engines like Google and Bing.
- Analyze useful or useless forms for your website
Use HumCommerce to automatically analyze your form conversion rate to understand what form fields you should keep or remove.
- Visualize and measure conversion funnel
HumCommerce lets you setup conversion funnels so that you can track the user flow to optimize your purchase flow for maximum conversions more effectively.
Users can choose from over 6 different attribution models to measure your campaign success and analyze campaign performance under one dashboard.
- Custom reports from analytics data
Create custom reports to pull analytics data from e-commerce activity, visitor logs, website engagement metrics and more!
Why should you use HumCommerce?
HumCommerce is loaded with powerful features and possesses amazing qualities to convince you why you should use HumCommerce to increase sales of your Ecommerce business. So here are some handpicked benefits of using HumCommerce for your Ecommerce business.
HumCommerce is one of the easiest and most intuitive campaign management solutions of its type. The software is extremely easy to set up. It seamlessly integrates and syncs with every aspect of your Ecommerce business and runs very smoothly making sure you do not miss out on any important information. The software provides users with a neat and organized dashboard which centralizes all your necessary data and reports and shows it at one place, saving you a lot of.
The most prominent aspect of this feature is the Heatmaps option. Heatmaps basically analyses user actions on website pages or forms, full recordings of sessions, and the flow of users and them presents the data in the form of a virtual heatmap, showing the areas or sections of your website that garnered high, moderate or low engagement in details.
This gives you an idea of what each visitor is doing to help you figure out what's not working for you so you can fix the bottlenecks make tweaks to your site to get more conversions.
It is essential and highly recommended to track the keywords, forms, and pages you may be keying in on for a product or service. HumCommerce offers a native keyword tracker that will connect to your webmaster tool and provide you with updates on the keywords you are ranking for your set of products or niche.
This saves you a lot of valuable time and you don't have to bear the hassle to look at 2-3 sites. You can analyze all these in relation to the actions your traffic all in one place. Having access to all this information in one place makes it much easier to make decisions for your business and also track the results from your decisions.
Effortlessly understand what works and what doesn't on your website. The tool enables you to find the perfect design combination of button colors to match the images on your pages.
HumCommerce lets you track trends and results while running your business. This tool gives you access to valuable data and insights right at your fingertips in one report instead of jumping between multiple sites to try and gather it all. The platform generates speedy reports and data for most things related to internet marketing campaigns for all Ecommerce businesses.
HumCommerce gives you instant access to visitor logs for your websites which consists of useful information like where they accessed the website from, the main actions they took on the site, how long they were on the site, and a lot more.
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HumCommerce offers users to choose from 4 feature-rich packages. The good thing is that all of these packages possess the same features and differ from each other only in terms of page views per month and maximum number of websites allowed to be used.
LITE Price: N/A Highlight features Included features BEGINNER Price: $9 Highlight features Included features PRO Price: $49 Highlight features Included features BUSINESS Price: $99 Highlight features Included featuresHumCommerce also offers an exclusive "Enterprise package" to websites that have monthly page views of more than 100,000. This plan is ideal for large-scale Ecommerce businesses. Simply contact their support team to get a quote or visit the HumCommerce official website to learn more about the other packages.
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CONCLUSION!: HumCommerce Review With Exclusive Discount Coupon 2018
HumCommerce is capable of fetching some astonishing results for Ecommerce businesses that are struggling to effectively convert their visitors in sales. The data accumulation is extremely useful and gives you a clear picture of visitor activities on your website. Altogether, HumCommerce has everything that you may need to skyrocket conversions and boost profits of your Ecommerce website.
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We hope this post suits your purpose well. Feel free to drop your reviews for HumCommerce right in the comment section below.