If you’ve been following the Wax blog you know that during the month of December I posted one step per day to help build your 2015 Marketing Plan. 
Each step was meant to require no more than 15 minutes. I also recently wrote about why February is the best month to write your marketing plan.
Some of you emailed me asking if I could put these steps together in an easier format. I’m announcing the How to Write a Marketing Plan in 15 Minutes a Day eBook, available for free now.
This eBook contains all the steps you’ll need to write a sound marketing plan in 15 minutes a day, over the course of 20 days. In less than a month you’ll have a plan and concrete tactics that will guide your marketing efforts for the next year.
The eBook covers not just strategy and tactics, but also explains:
- Ways to identify and communicate with your BEST customer
- How to identify existing marketing efforts that work and toss the rest
- Why strategies are so important
- Ways to link tactics and use integrated marketing communications to accelerate your marketing ROI
- How to measure your results long term and ongoing for best results
- Suggested resources for further research.
Even if you don’t follow the eBook instructions in a sequential fashion. you’ll gain some good insights into strong marketing practices in 2015. I encourage you to download the eBook here and let me know if you have questions!
