These days, everyone seems to be making money online. From artists teaching photography classes to digital marketers working for remote businesses, the options are endless. As a gamer, you’ve been thinking of starting a gaming channel on YouTube, so that you can make some money doing what you love. You’ve gotten pretty good at gaming, and your friends always laugh at the wise yet funny things you say while you’re playing. And passive income is always a good thing, because it gives you more time to play, and the flexibility to do it whenever you want.
If you’re ready to start a YouTube gaming channel and make it into a business that brings you the kind of success that lets you live your gamer lifestyle, we’ve got some great tips for you. It’s all about understanding the logistics of setting up a page, using the right technology, and connecting to the right audience.
Create your account
Before you even start recording or thinking about your audience, and whether you’re going to create a logo for your social media accounts, you need to create an account on YouTube. It’s a good idea to create one that’s separate from your personal life; if your business takes off, the last thing you want is to get notifications mixed in with the comments you get on your personal page. Besides, YouTube is connected to Google, so create a Google account that’s only for your business–which you can later connect to Facebook and Twitter, too.
Once you’ve created your Google account, you can use that information to create your own new YouTube channel. According to Entrepreneur.com, it’s quite simple: you sign into YouTube using your new Google account, click on your account profile picture on the top right corner to reveal the Google account menu, click on “My Channel” and you’ll find the “Create Your YouTube Channel” section, and click “Edit” to change it to your liking.
Considering that 300 hours of video are uploaded to YouTube every minute, you’ll want to rush into these next steps as fast as you can!
Create interesting, high-quality videos
It’s almost 2020, which means that anyone who’s serious about creating a business online needs the best technology out there. You need high-quality mics (and practice using them if you get a bit shy), and the right editing technology. You don’t have to spend a fortune, but the investment is important. To learn more about the right tech you’ll need, check out this article.
Six out of ten viewers prefer watching online videos instead of TV, and a large reason for this is how high-tech the online video world has become. So do your research, and start filming, all while keeping in mind your auidence.
Build your audience
If you’ve watched some gamer YouTube channels already, then you have a general idea of who’s watching. For the specific games you’re playing, you already have some friends who give you an even more niche idea of who your audience will be. But when it comes to making money from YouTube, you need to delve even deeper. You need to use the right strategies to get the people you want watching. This is what leads to long-term success–not viral videos.
According to Magnet4Blogging, some strategies for building an audience include: giving your audience valuable and entertaining content, branding your video channel (see what competitors you admire are doing to get an idea of what looks good), using as many “subscribe to my channel” call to actions as possible, and linking your site and social media accounts.
58 percent of American adults use YouTube, so the world is your oyster once you’ve identified your audience and started getting their attention.
Be smart about SEO
Additionally, knowing your audience will help you use SEO correctly. According to Wix, “YouTube has its own set of parameters for you to optimize your video for search. Fill these sections out to the best of your ability using keywords to describe the video and your business. A keyword-rich (but not heavy) title and description can go a long way, and you’ll be able to see what works for your videos as you progress.”
YouTube has over 30 million visitors a day, so if you manage these strategies correctly, you’ll get all the viewers you need–and make some income from advertising fast.
These are the steps to starting your gaming channel–which means that once you’ve created your brand and started posting, your business has a great potential for success. Why have you decided to start a YouTube gaming channel?