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How To Make Money With ADSTERRA: 10 Proven Techniques

Posted on the 04 August 2024 by Vishal Kaushik @HR_Gabru

WHAT IS ADSTERRA?

Adsterra serves as a platform that enables companies to showcase their advertisements, on websites and applications. Businesses have the flexibility to design and select the placement of their ads while website and app owners can register with Adsterra and integrate ad codes into their platforms. Consequently these advertisements are displayed on the designated websites and apps allowing owners to generate revenue based on the number of views or clicks received.

Adsterra

Essentially Adsterra acts as a bridge, between businesses seeking promotion opportunities and website/app owners aiming to monetize through advertising partnerships.

Adsterra offers you different ad formats such as display banners, popunders, interstitials, native ads, web push notifications, social bars, and direct links, and provides detailed analytics to track ad performance and optimize campaigns. Here’s how you can increase your Adsterra earnings with these 10 proven and effective techniques:

1. Optimize Ad Placement:

Effective ad placement can be a great option for maximizing your Adsterra revenue. Here’s how to make the most of your ad positions:

  • Above The Fold: Ads placed above the fold (the part of the webpage visible without scrolling) generally receive higher visibility. This prime placement ensures that ads are seen by visitors as soon as they land on your page.
  • Within Content: Integrating ads within your content can lead to better engagement. Place ads in between paragraphs or within articles where they naturally blend with the content, making them less intrusive.
  • Near Engaging Elements: Position ads near interactive elements like comment sections, forms, or social media share buttons. Users are more likely to engage with ads when they are already interacting with the page. If you are a WordPress user, then you can use a plugin, called Microsoft Clarity, to track user engagement and behavior.
  • A/B Testing: Conduct A/B testing to determine which ad placements are well-performing. Rotate different placements and track metrics such as click-through rates (CTR) and conversion rates to find the optimal positions for your audience.

2. Use High-Performing Ad Formats:

Adsterra offers a variety of ad formats, each with its own benefits and strengths:

  • Popunder Ads: These ads open in a new window behind the current one. They can be effective for generating impressions without disrupting the user’s browsing experience.
  • Push Notifications: These ads appear as notifications on users’ devices, even when they are not actively browsing your site. They can be highly engaging if used sparingly.
  • Direct Links: These are simple and straightforward, leading users directly to the advertiser’s landing page. They can be effective if your content aligns well with the advertised products or services. If you don’t have a website to promote Adsterra ads, you can use your social media pages to generate good amount of revenue from Adsterra.
  • Native Ads: Designed to blend seamlessly with your content, native ads are less intrusive and can lead to higher engagement rates. They match the look and feel of your site, making them more appealing to users.

3. Increase Traffic:

More traffic means more ad-impressions, which in-turn generate potential revenue. Here’s how you can drive additional visitors to your website:

  • Search Engine Optimization (SEO): Optimize your content for search engines to improve your site’s visibility. Use relevant keywords, meta descriptions, quality and high-authority backlinks to enhance your search engine rankings in SERPs (search engine results pages).
  • Social Media Marketing (SMM): Promote your content on social media platforms to attract more visitors. Share engaging posts, participate in relevant groups, and use paid social media ads to reach a broader audience.
  • Email Marketing: Build an email list and send regular newsletters to your subscribers. Include links to your latest content and offers to drive traffic back to your site.
  • Content Partnerships: Collaborate with other websites or social media influencers to reach new and wider audience. Guest posts, link exchanges, and joint promotions can help you increase your site’s visibility.

4. Target High-Value Countries:

Certain regions have higher CPM (cost per thousand impressions) rates. For this, you can target top-tier countries such as UK, USA, Canada, Australia and Germany. Focus on attracting traffic from these high-value countries to boost your Adsterra earnings:

  • Content Localization: Tailor your content to appeal to audiences in high-value countries. Use local languages, cultural references, and relevant topics to attract visitors from these regions.
  • Geotargeting: Use geotargeting tools to serve ads specifically to users in high-value countries. This ensures that your ads are shown to the most lucrative audiences.

5. Improve Website Load Speed:

A fast-loading website enhances user experience, helps in search engine optimization (because Core Web Vital parameters helps in Google rankings), and reduces website bounce rates. Here’s how you can optimize your website for loading speed:

  • Optimize Images: Try to compress and resize your website’s images to reduce their file size without compromising quality. This can significantly improve your website load speed. And, if you’re a WordPress user, then you can use some effective plugins including Smush, ShortPixel, or Imagify.
  • Use Caching: Implement caching solutions to store frequently accessed data, reducing the load on your server and speeding up page load times. For this, you can use WP-Optimize plugin, if you’re a WordPress user.
  • Minimize HTTP Requests: Reduce the number of elements on your pages, such as scripts and stylesheets, to decrease the number of HTTP requests and improve your website’s loading speed.
  • Content Delivery Network (CDN): Utilize a CDN to distribute your content across multiple servers. This can speed up load times for users regardless of their geographic location.

6. Create Engaging Content:

High-quality content keeps users on your site longer and increases the likelihood of ad interactions:

  • Value-Driven Content: Provide valuable, informative, and entertaining content that addresses your audience’s needs and interests. This encourages users to spend more time on your website.
  • Visual Appeal: Use images, videos, and infographics to make your content more and more informative and engaging. Well-designed visuals can capture users’ attention and keep them interested.
  • Interactive Elements: Incorporate interactive elements like quizzes, polls, or interactive infographics to engage users and encourage them to explore more of your site.

7. Monitor and Optimize:

Regularly analyze your Adsterra performance metrics to identify areas for improvement:

Adsterra-Statistics
  • Performance Dashboard: Use the Adsterra dashboard to track key metrics such as impressions, clicks, CTR, and revenue. Look for trends and patterns to understand what’s working and what’s not.
  • Data-Driven Decisions: Base your optimization strategies on data. Adjust ad placements, formats, and targeting based on performance insights to maximize your Adsterra earnings.
  • Continuous Improvement: Continuously test and refine your strategies. Regularly review your performance data and make incremental changes to improve results!

8. Use Responsive Design:

A mobile-friendly website is essential for capturing a large portion of web traffic:

  • Mobile Optimization: Ensure that your site is fully optimized for mobile devices. Use responsive design techniques to adapt your site’s layout to different screen sizes.
  • Touch-Friendly Elements: Design interactive elements, such as buttons and forms, to be touch-friendly. This improves usability for mobile users and enhances their browsing experience.

9. Ad Density:

Finding the right balance between ad density and user experience is really crucial:

  • Avoid Overloading: Don’t clutter your site with too many ads. A high density of ads can frustrate and annoy users and lead to higher bounce rates.
  • User Experience: Prioritize user experience by ensuring that ads do not obstruct content or navigation. A clean, user-friendly design can lead to better engagement and higher ad revenue.

10. Experiment with Different Niches:

Different niches can help attract varying levels of ad revenue:

  • Market Research: Conduct research to identify high-paying niches and topics that resonate with advertisers. Explore areas where your content can attract premium ads. Some of the high-paying niches are health and fitness, cryptocurrency, finance, law, etc.
  • Content Variety: Experiment with diverse content topics to discover which niches generate the most revenue. Tailor your content strategy based on the results.

CONCLUSION

By implementing these strategies, you can optimize your Adsterra earnings, increase traffic to your site, and enhance the overall performance of your ads. Regularly reviewing and adjusting your approach based on performance data will help you achieve sustained growth and higher revenue.

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