Business Magazine

How to Get the Most Value from Your Data

Posted on the 08 February 2017 by Litcom

In today’s business environment, the field of data analytics is exploding. For managers of any sized company, understanding the data is critical to making informed decisions and to business success.

Business Intelligence (BI) and Data Analytics (DA) enable organizations to gain competitive advantage, reduce operational risk and cost, and identify and fine-tune business strategies.

Well-designed BI and DA systems provide C-suite executives with the opportunity to get a more complete view of their business operation by effectively integrating data from different systems, often with real-time to near real-time updates. In addition, BI and DA can be used to incorporate feedback from internal end users and external customers to enhance areas such as help desk operations and customer experience management.

BI and DA tools have become essential to a variety of groups within an organization – from Chief Operating Officers (COOs), Chief Financial Officers (CFOs) and Chief Marketing Officers (CMOs) to business analysts and other members of their team in the various business units.

BI and DA software trends

Determining whether your organization needs a BI and DA solution and deciding which tool best meets your needs, is a major strategic decision. Careful assessment and comparison of vendor products, how these products meet your needs as well as their capacity to support new technologies in the future will help guide your decision.

The Future of Data Analytics

Leading organizations are focusing more and more attention on big data and analytics because of the positive results they are seeing in analyzing their business operations and trends and how it is helping them win in the market. Senior executives are recognizing that good data yields good decisions, – when captured, analyzed, communicated, and acted upon in a timely and effective manner. What is clear is that organizations, large and small, are using data to better understand and improve their operations, financial models, customer relationships, supply chain, workforce and employee management, business opportunities, and competitive standing.

The Litcom Approach

Data Visualization and Discovery

Data Visualization and Discovery technologies empower your business users to interact, search, identify trends, and discover patterns in their data. Data Visualization and Discovery solutions produce an information rich environment for users to study their data in a more self-service way.

Litcom’s Data Visualization and Discovery Solutions allow you to turn many sources of disparate data into valuable information that drives timely and effective decision-making.  Our solutions ensure that you are able to look at your data in a way that you could not before.

Litcom helps you uncover the trends in your business data that were not obvious in the past – and we help you learn to build your own dashboards and models so you stay ahead of your competition. We have in depth and hands-on experience with the leading Data Visualization/ Self Service Business tool – Qlik, and we are an official Qlik Implementation partner. We apply our expertise to create data visualizations that increase the appeal, comprehension, and retention of your data, increasing the impact on your audience. Contact us to find out more about how data visualization can serve your visual communication objectives.


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