Do You Want More Social Shares?
Do you wonder how some bloggers get so many more social shares on their posts? I noticed some posts lately reaching into the thousands of shares. Do you wish you could have more social shares on your own blog posts? I asked a few bloggers who get a lot more social shares than average on their posts how often they share their own.
If you have read my blog for years you know how I love the 80/20 rule. I share 80% of others posts and 20% or less of my own.
If you are not sure how many shares a post or page has received there is a FREE tool called LinkTally from HubSpot that can tell you. (You do have to provide an email address for it.)
The numbers below from these bloggers may surprise you!
Ryan Biddulph – From Blogging From Paradise.I share new blog posts 4 to 5 times daily, for one day, on Twitter. On Facebook, and Google Plus, I share posts once to my accounts. I may also share posts to a few Google Plus Communities too.As for overall sharing I do the Evergreen Post Planner bit, so between that and my Triberr shares, I am roughly 1:1 I reckon. I don’t get too caught up on ratios though; I just go with the flow.Ian Cleary – from Razor Social. Twitter – 3 times first day, twice second day, 1 week later and then once a month. Facebook – Twice in the first week and then once every couple of months. Google+ – Once and then again every couple of months. Sue Anne Dunlevie – From Successful Blogging. Facebook – 2xday my old posts; 2 times a day others (use Buffer). Pinterest – 12 pins a day mine; 4 pins a day others (use Tailwinds). Twitter – 15x day from other Triberrs (automatically with $ plan); 4x day my older posts; 10x day other blog posts (Buffer/Tweetdeck). G+ – 1x day my posts, plus one 15 a day in one session (Buffer and G+ directly). no Instagram or YouTube. Adam Connell – From The Blogging Wizard.I don’t have a set amount for Twitter, but I’d probably say on average: Twitter – 5. Facebook – 1. Google+ 1.
These figures only include my personal accounts. I do have branded accounts but it’s difficult to give an average on those. That’s in total for my personal accounts. Over a period of 1 day to 45 days. For popular posts I’ll go back and schedule additional shares although that number varies.
Irish Carter – From Dedicated to Life.I have a social media manager who posts my articles out on Twitter, Facebook, Google+ and LinkedIn approximately 5 times a week. The following week that most current post is only promoted maybe 3-4 times on these. The following week it is promoted 2-3 times and onward. She does this so the older posts are continuing to be promoted.
I also use Triberr to help my work in being promoted. My social media manager uses Hootsuite to schedule all the posts she promotes.
Mayura DaSilva – From Mayura4Ever.
I do share my posts on Twitter, Facebook and Google+, but only once per post as in to notify the new post
I used to share away old content on my personal Twitter profile, but not anymore.Mostly readers / visitors promote my content.
Adrienne Smith – From Adrienne Smith.netI share my own blog posts as follows:
Twitter – 8 times per week. Facebook – 1 time per week. Google+ – 1 time per week. LinkedIn – 1 time per week.
I share it 1 time only in several private groups.
Abrar Mohi Shafee – From the Blogging Spell.com
“I use variety of social sites to promote my blog posts but I prefer to keep the frequency to one per account in a month period. The reason is that my social media audiences are same and what I will share once or twice will initially stay within them. Sharing a post daily or once per three days or a week via same account would look over self-promotion and might result into some bad impression, as I think. So, what I try to do is indirect promotion. For example, I try to persuade people to visit my blog and convince them to share my blog posts by the quality of my content. In this way, I can achieve the same (more shares) without looking like self-concerned. However, when a post gets older, it is better to share it for one more round to keep it up and evergreen.” Sharing is good and with digital technology, sharing is easy. - Richard Stallman. Click To TweetMore Social Shares – Are You Surprised by the Numbers?
Are you surprised these seasoned bloggers are mostly sharing 1 to 5x per day for Twitter and less on the other social networks? I certainly was. I would say the magic number is 4 tweets on a new post to get more social shares. (Remember that tweets have a short life!)
How often do you share your own posts? How many social shares do you average per post?
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Lisa
Lisa loves helping others to thrive online through Social Media, Blogging and SEO. What good is knowledge if you cannot share it with others?She has 20+ years experience in marketing/advertising with 4 years experience blogging, social media and SEO. Get her new eBook Tweeting Like It's 2nd Nature Today!
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