Google acquired WIMM Labs a maker of “smart watches” last year according to TechCrunch.com and Gigaom.com.
“Google has some smartwatch development projects of its own, and it quietly snapped up Los Altos, Calif.-based WIMM Labs last year to kickstart these efforts. WIMM Labs not only gives Google the talent and technology to build a smartwatch, but actually an Android-based app platform tailored for consumers’ wrists.”
What neither publication picked up on, is that not only did Google get some technology by buying WIMM to help its own smart watch efforts, it also got the ownership of the category killer domain name SmartWatch.com which WIMM owns.
The domain name is showing brand protection company MarkMonitor as the registrant of smartwatch.com but clear according to screenshots.com WIMM owned this domain and now Google owns it:
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