Facebook timeline is here and now you need to know how to best utilize cover photos. There are the large photos that span the width of top of your page. Whether you’re setting up your personal page or a business fan page, you’ll want to learn how to make the most of this area of your page. The first thing to keep in mind is that the cover photo is an area that is viewable to everyone (not just your friends) so you need to pay careful attention to making it great.
Make Your Photo Interesting
If you don’t put any photo on the timeline cover, you’ll end up with a gray space – something quite plain and rather ugly. To impress visitors, make sure you choose an interesting photo and one that gives a good representation of your page. When you’re setting up a personal page, you’ll have a lot more freedom than if you’re setting up a business page. The business page needs to be professional looking while you can be a little more fun with a personal cover photo.
Show What Your Page is About
The Facebook timeline cover photo should be a quick glimpse into what your page is all about. If this is a business page, this is particularly important. You want your visitors to see immediately what product or service your company is selling. The photo is a way to show people what you’re about – but it shouldn’t be boring because you’ll lose your audience. In fact, it’s been said that a first impression is made within the first seven seconds.
Choose Premium Photos
If you’re not a photo expert, you may want to consider choosing a premium cover photo. Choose from a very large selection of different categories, colors, designs, and styles to find the photo that you like the best. If you are going to purchase some photos, be sure to get several or more so you can change your cover photo often. These photos are very affordable, so you’ll want to have a bunch of them ready to go.
Add Some Text
Your cover photo doesn’t need to be plain. You can add some text on top to communicate with your visitors and fans. The text is a great way to simply enjoy the season (Happy New Year!) or you can use it to let people know about your sales and upcoming events. It’s easy to add text to your cover but just be sure that it doesn’t cover too much of the space or it will look too busy. Add a call to action to get help generate more sales.
Link to Social Media
These days, every business has several sites online including a website, a Facebook account, and a Twitter account, to name just a few. You can (and should) try to link back and forth between all of your online social media sites. This is easy to do using buttons or text links on your Facebook page. You can even create buttons or make links and place them on your cover photo.
Coordinate Your Page
When choosing a Facebook timeline cover photo, you’ll want to be creative, but at the same time, make sure that it fits with the whole theme and feel of your page. Remember that you’ll also have a profile photo, which is a small picture that actually sits on top of the lower left corner of the cover photo. Be sure that this small profile photo coordinates well with your cover photo so it looks cohesive. Think about design, color, and font choices when setting up your page.
