We received these fantastic, simple executions from our friends at Firehouse. Their write up says it best, so I’ll let them do the talking.
This summer has been a rough one for the Southwest. Towns in this part of the country are experiencing historic droughts, damaging wildfires, record-breaking temperatures or a combination of all three. With that in mind, we created this summertime outdoor campaign to remind people that our client, Stripes Convenience Stores, is here to help you beat the heat. Using their iconic cup as the centerpiece, these boards say it all without having to say much.We dig ‘em. Hope you do too.
This is exactly what outdoor should look like in my opinion. A cool idea, executed with a simple visual. Believe me, I dig a good copy-driven solution but in my opinion, nothing can hold a candle to a great visual idea. Now, if you’ll excuse me, it’s time for me to rip my clothes off and run through my sprinkler in the back yard. Ah, crap. Shrinkage!
Agency: FirehouseExecutive Creative Director: Tripp Westbrook
Associate Creative Director/Art Director: Silver Cuellar
Associate Creative Director/Copywriter: Greg Hunter
Account Executive(s): Jeff Schick, Megan Brueggemann
Illustrator: Richard Thompson
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