Alexandre Arnault recently announced the final curve for his CryptoPunk # 3167. The LVMH heir currently sits at one of the top seats in his father’s lately attained jewelry, Tiffany & Co. The rose gold and enamel CryptoPunk has sapphire and Mozambique baguette Ruby glasses as well as a round yellow diamond earring.
@alexarnault x Tiffany & Co.
Before joining Tiffany & Co., Alexander was the young head of LVMH’s luxury luggage brand, Rimowa. Under his administration, the brand was inspirational in advancing LVMH’s digital strategy ahead. There were partnerships with Supreme, Virgil Abloh, Fendi, and others. At the age of 25, he was the initial to spot Rimowa as a possible possession, and the rest is history. Besides, he is on the board of direction for the French supermarket chain Carrefour as well.
The leading vice president of Product and Communications at Tiffany & Co. has gone to work instantly. Shortly after taking on the role, he helped Beyoncé and Jay-Z succeed in their new campaign. This recent campaign sees Beyoncé conducting Audrey Hepburn’s iconic “Breakfast at Tiffany” character.
In an attempt to advance the brand’s digital strategy, the company announced TiffCoin too. This coin is offered in physical forms, that are basically limited-edition 18-carat gold coins. The renowned TiffCoin owners will have access to unique product launches, NFT versions and invite-only events. It is now not a cryptocurrency, but the term floats around Arnault’s Twitter, and also some official release. We will see if TiffCoin ever goes virtual.
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