If you are looking to stand out from the crowd, you've got to be willing to go the distance. But sometimes our finances do not make this a reality. This is why so many companies turn to outsourcing.
Areas to Outsource Your Business
Outsourcing is a perfect way to speed up your business. You may be spending a lot of time on the wrong tasks. You can consider outsourcing for numerous reasons. Of course, focusing on main business activities, improving your efficiency, but actually increasing your bottom line by actively decreasing your expenses.
But what are the best practices your business can outsource today?
Financial Duties to Outsource
The time it takes to process accounts payable and receivable invoicing can be time-consuming. Just as much as financial reporting and analysis, can take any business leader away from the day-to-day running of the business.
Hiring a bookkeeper full charge to handle all of the company's banking needs means that you don't need to focus on this considerable headache. And let me tell you, it is a headache! Especially when it comes time to do taxes 🙁
There are so many financial contractors out there that can tackle the entire process. A full charge bookkeeper is someone who focuses on every single aspect of cooking the books. This is optimal as opposed to a controller that focuses on specific areas, such as cash-flow management.
When it comes to financial duties, a bookkeeper can help your business save money and time.
Customer Service
When you consider lead generation, this is a number-crunching task that can wear an individual down. If someone needs to focus on other tasks within their remit, you can outsource to a contact center to make these calls.
It's far better for a talented salesperson to close sales rather than calling random telephone numbers.
Customer service is also more efficient in terms of companies that sell products because you can train up individuals to deal with this one aspect.
It is a cheaper investment to hire those people that can work on the telephone rather than utilizing individuals with significant skills to man the phones.
Marketing Areas to Outsource
Using a marketing firm can yield significant benefits. When you use a consultant on the outside, it provides a unique perspective.
When you start to consider the wide variety of skills, you can outsource in marketing, from writing content to designing a website, as well as search engine optimization, there's such a wide variety of individuals that can help you.
Here at Inspire To Thrive I've outsourced to 6 people including Sue-Ann from Write Mix for Business for editing services and more. It's the only way to grow your business as you physically cannot work 24/7. Believe me, I've tried!
It's not just through marketing agencies, but you can use freelance websites to find contractors to help you out in the short-term and keep you under budget. The great thing about working with an external marketing specialist is that they can make you see things that were invisible to you before.
You get an insight into where you are going wrong with your processors.
With something like marketing, where company reputation and brand are crucial, a specialist that provides an outside perspective allows you to look at your company in a more holistic manner.
Many people in businesses I work with do not like marketing themselves. It can be extremely hard! I find it easier to market for others than myself as well.
In Conclusion
Outsourcing is a great way to find high-quality individuals with specialized experience. Furthermore, it can help you make significant successes in your business. But you have to be careful that you don't outsource every single component of your company.
Therefore, know what the work is before handing it off. You never know if the people you hand it off to may walk away to other ventures.
Are you outsourcing parts of your business today? I'd love to know which parts and how it is working for you in the comments below.
