According to Coherent Market Insights “The global bubble tea market was valued at US$ 2,013.2 Mn in 2018, and is expected to register a CAGR of 5.1%, in terms of revenue over the forecast period (2019-2027), to reach US$ 3,122.4 Mn by 2027".
What Is Bubble Tea, Exactly?
Bubble tea is all the rage in the United Kingdom right now, but it's been a hot (or cold!) favorite in China since the 1980s.
Bubble tea is a Taiwanese beverage produced by blending a tea base with milk, fruit, and fruit juices, then topping it off with the distinctive "bubbles" - delicious tapioca pearls that sit at the bottom.
These delectable fruit or tea infusions can be served hot or cold, making for a delectable and ever-so-interesting drink and snack. Bubble tea is served in transparent cups with a long straw so that the tapioca balls (also known as "pearls" or "boba") shoot up and can be bitten while you drink it.
Who Is the Inventor of Bubble Tea?
There is no historical evidence that bubble tea was invented, but like many teas, it has a backstory! The combination is said to have initially appeared in Asia in the 1980s. You can't help but notice the unusual bubble teashops on every corner if you visit Taiwan or Hong Kong. In the 1980s, Taiwanese tea stalls grew in popularity as a post-work pick-me-up and hangout spot. As a result, the tea market became more competitive, and merchants began looking for and inventing ever more imaginative variations on their teas and beverages.
According to legend, a teahouse in Taichung called Chun Shui Tang began selling Chinese tea cold, based on the idea of Japanese-style iced coffee. Ms. Lin Hsiu Hui, Chun Shui's product development manager, was bored at a staff meeting just a few years later. She threw her Taiwanese dessert, fen yuan (sweetened tapioca pudding), into her Assam iced tea on the spur of the moment and drank it. They decided to put it on the menu since it was so wonderful, and it quickly became the franchise's best-selling item. Following the success of this drink at one teahouse, concessions all across Taiwan began adding tapioca pearls and various fruit flavours to their iced teas, and bubble tea was born.
