Marketing & Advertising Magazine

Adzooma Review 2020: How Good It Is ? (Pros & Cons)

Posted on the 08 April 2020 by Jitendra Vaswani @JitendraBlogger

If you're looking for an in-depth Adzooma Review, you're at the right place.

In this post, I've featured Adzooma Review that includes detailed insights into this platform.

So let's get started here.

Adzooma Review 2020: Is It Worth The Hype? (TRUTH)

In-Depth Adzooma Review

Adzooma is a platform for managing online advertising. It is structured for you to make it easy to use and cover all types of advertising channels so you can control them all in one place. Adzooma works as a CRM (Customer Relationship Technology) technology that enables you to manage relationships with current, potential customers and streamline processes.

With a range of cheap and easy-to-use tools, Adzooma allows you to optimize and manage your online advertising accounts in seconds. With agencies, you can manage multiple accounts so you can hire more customers without having to hire more employees.

Adzooma Review 2020: How Good It Is ? (Pros & Cons)

It is powered by a unique opportunity module that analyzes your accounts with more than 50 self-reviews and creates customized recommendations to improve your campaigns. Even better, most of them can be implemented with a single click directly from the Adzooma platform.

Adzooma eliminates long, repetitive tasks with one-click automation. This allows you to set up custom rules that save your time and receive immediate alerts when changes are made to your account.

In addition, Adzooma also provides messages that can be used in seconds. Enter the necessary details and set up relationships with your logo, ready to impress your managers and customers. Adzooma is completely omnichannel with Google Ads, Facebook Ads, and Microsoft Ads. It's the only advertising platform you'll need.

Brief History of Adzooma

Adzooma is a byproduct of existing activities. The founders (David Sharpe and Robert Wass) ran a small agency and wanted an easier way to manage their clients' large-scale advertising campaigns. After unsuccessful looking for third party solutions, they decided to develop their own.

Adzooma was officially launched in 2015. Since then, it has partnered with Google, Microsoft, and Facebook. Adzooma is one of the fastest-growing advertising technology companies in the UK and has made seven-figure investments.

Headquartered in Nottingham, UK, Adzooma has approximately 90 employees including engineers, designers, Google advertising specialists, and merchants. Adzooma software is designed and developed internally. There is no sale or white labels. The technology they created cannot be purchased anywhere else.

Features & Benefits of Adzooma

Here are some core features of Adzooma.

Opportunity Engine

Opportunity Engine is the main function of Adzooma that analyzes your account data 24/7. Adzooma identifies a significant trend and highlights opportunities to improve your account. You can use 85% of your opportunities with a single click within Adzooma. You can list multiple changes and distribute them immediately.

Opportunity Engine saves working time every week. Thanks to quick and easy time optimization of Adzooma. At the same time, it improves office performance, reduces unnecessary expenses, and increases campaign profitability.

Adzooma Review 2020: How Good It Is ? (Pros & Cons)

Custom Reporting

Reports are one of the biggest time savers for PPC managers and marketing managers. It's a long and complicated process that takes time.

That's why you're gonna love Adzooma' Custom Reporting tool. This feature allows you to select the desired data and how to display it. The choice is yours. It is very easy to create beautiful and intuitive reports and extract and drop data into a template. Branding allows you to add text, upload images and create reports with a white label.

Adzooma Review 2020: How Good It Is ? (Pros & Cons)

All this takes just minutes to prepare messages to be exported and sent to your customers or internal teams. You never have to create a long process report again.

Automation Rules

Adzooma' s Automation Rules save your time by eliminating manual tasks. You don't have to constantly log in and check your statistics, endless data tables, and unreliable development scripts. By setting up a few simple rules, Adzooma will become your automated assistant throughout the day.

Adzooma Review 2020: How Good It Is ? (Pros & Cons)

You can create automated rules for managing campaigns, ads, and targeting. What I like about this feature is the control you can get. You can set up notifications when rules are enabled, you can choose to make changes yourself, or you can let Adzooma do it for you.

You can automatically pause your campaigns when they reach your budget, report whether your conversion rate will change significantly, or lower your keyword bids for low keywords to protect your budget. If Adzooma is configured correctly, this tool can save hours of manual work and protect you from excessive spending if no problems are detected.

Performance Report

The performance report is Adzooma' s core product, which provides an overview of the performance of your advertising accounts. It comes with a score of 100 and an easy to verify subdivision of the main areas of your account, which shows the changes you can make immediately.

Adzooma Review 2020: How Good It Is ? (Pros & Cons)

With the Funnel Performance Report, you can keep track of where users are going, identify problems and see exactly how each step of your funnel is reported. You will get a complete breakdown of your campaign performance on each unit and prepare your precise and accurate targeting.

Reporting Suite

You can also discover the best and worst campaigns, keywords and ads you run. You can use this information to reduce losses and collect several winning combinations.

The Cross Channel report lets you analyze and compare campaigns on Facebook and Google, so you can find the best channels for each campaign.

With the KPI Trend Report, you can track your KPI results over time, identify your weaknesses and trends that you can take advantage of.

It is a very significant offering and an excellent set of tools for all marketing professionals in their arsenal. I'd say it's better than some paid platforms that I've reviewed. This series of messages is forever completely free! It means a life of ideas that can be realized without paying a dimension.

The only drawback is that you must link your Google Ads account to Adzooma in order to run a performance report so you can access a set of reports. However, connecting your account should not be of much concern to you, as Adzooma is a Premier Google partner and manages hundreds of millions of advertising costs.

How to Get Started with Adzooma?

These are 3 simple steps to getting started with Adzooma.

Adzooma Review 2020: How Good It Is ? (Pros & Cons)

Step 1: In order to use Adzooma, you first need to set up a Google Ads account: when you are signing up, you'll be asked to add your Google Ads account. If this succeeds, you can continue to set up your account.

Step 2: It will be necessary to determine the type of activity and business type. There is a drop-down menu with different selection options.

Step 3: Next, you must specify the location where your customers will be directed to the local area, nationally, globally or custom (you have to specify regions or countries as well).

Then, Adzooma collects your data and starts analyzing. It will also check the status to see what your current situation is. You'll see an overview and suggestions for improvements.

Note: Your Google Ads account is mandatory. Without your Google Ads account, Adzooma can't proceed further.

Website Maintenance by Adzooma

All sites created by Adzooma ensure that every visitor sees a quality version of their website. The company handles everything related to maintenance and is completely safe, so you never have to worry about harmful activities.

As you can see, Adzooma offers a unique service to improve the advertising efforts of a small business owner.

This is not the cheapest option that is available, but it does a good job on the border between how you do it yourself (low cost, big effort) and hiring a full-service agency (high cost, low effort).

Adzooma Customer Support

Not all Adzooma help options are available for all plans. Cheapest plan of Adzooma doesn't have any phone support. For other plans, staff can be reached via live chat, email, and phone.

Adzooma has a feedback portal where you can use Slack, Facebook or email to contact the Adzooma staff to request their features and look for product updates.

Although customers can expect competent help but Adzooma's customer support does not have a knowledge base. The Help Center or Knowledge Base can help you understand how this technology works or give you tips and tricks for managing your ad.

Pricing Plan of Adzooma

Adzooma basically offers 5 plans to its customers.

Adzooma Review 2020: How Good It Is ? (Pros & Cons)

Enterprise - If you are looking for specific features to help you expand your business or integrate Adzooma into your existing software, they guarantee coverage. Contact them and they'll talk about the options and help you design a customized package that's perfect for you.

Freelancer - $99/month

Special Offer

Marketer - $249/month

Due to the COVID-19 outbreak, Adzooma's founders decided to make Adzooma Free for everyone until 1st June. You can enjoy all offers without paying a single penny.

Growth - $499/month

They helping businesses during this difficult time and,

Agency - $799/month

Why Choose Adzooma?

Adzooma is an excellent tool with cutting-edge technology. It's easy to set up, has many amazing features, making it easy for you to optimize your Google ads for your business. Machine Learning offers some very intelligent tips for your ads, and you can even make changes to your Google Ad account with a single click.

In addition to being a daily productivity tool, Adzooma can be an integral part of your strategy and PPC account development. Adzooma's user interface and design simplify the interpretation of large amounts of account data. In addition, the Adzooma Administrator, Opportunities and Automation sections can help you save a lot of time from daily optimization and get an idea of ​​how to design an ongoing strategy for your account.

You can easily identify problems and weaknesses in your accounts and effectively focus your efforts accordingly. The reporting tool is also a very interesting feature, and it is again a much more effective way of gathering data on the results of the Stakeholder Office and then communicating it to GAD or integrated reporting.

  • It is not necessary to enter the credit card information.
  • This is not a free trial It is just full access to the platform.
  • You can add as many ad accounts and users as you want to benefit your entire team.
  • If you are already an Adzooma customer. They have cancelled billing for 2 months. You don't have to do anything, they will take care of everything.

Customer Reviews & Testimonials

Adzooma Review 2020: How Good It Is ? (Pros & Cons)

Let's check some review and ratings on the other platforms.

Adzooma Review 2020: How Good It Is ? (Pros & Cons)

Pros & Cons of Adzooma

Pro of Adzooma

Cons of Adzooma

Adzooma Review Conclusion:

Adzooma is a world-class platform and it is clear why its user base and popularity are growing so fast. It provides an easy way for small businesses and individuals to manage their online advertising.

  • One-click integration
  • PPC account management
  • Google Ads integration
  • Provides more clicks and conversions
  • Cuts wasted spend and boost ROI
  • Improves quality scores for lower CPC's
  • Customer Support via email & phone
  • The Best tool for advertising and managing ads

For executives and agencies, PPC lets you grow your customers without growing your team. Time-saving tools, automation rules, one-click optimization, and responsive reporting allow you to spend less time on common tasks in Google, Microsoft and Facebook ads and more time on strategic and customer relationships.

We hope our Adzooma Review suits your purpose well. Don't waste your time and give Adzooma a try!!!

  • Cheap plans don't have phone support
  • It doesn't help with organic search advertising

If you like this post then you can share this article with various social media platforms like Facebook, Twitter, and LinkedIn.

Quick Links:

Back to Featured Articles on Logo Paperblog