Entertainment Magazine

A New Approach To Radio Airplay From Feature.fm

Posted on the 14 July 2014 by Indiemusicpromo @urbandisavirus

featurefm1Feature.fm recently reached out to me about their song promotion platform, and after some investigation, it looks like a platform that should serve as a good testing ground for independent artists. This post is not intended as an endorsement, as I have not tried their services myself, but I do look into every company I decided to share on this site – only the ones who seem like positive opportunities for independent artists get shared. Also, I have no advertising, so this is merely for the purpose of spreading the word. Check out Feature.fm’s full information below, test them out, and let me know their results!

About Feature.fm:

featurefm

When it comes to promoting your music or breaking a new artist, radio has always dominated, however, radio has transformed into digital streaming and on demand services with millions of customized stations on many devices.  It’s next to impossible for the up and coming artist to get radio airplay and there is virtually no way to effectively promote through streaming stations.  You can get your music on to digital platforms such as streaming services, on demand, digital distribution, social media, music hosting sites, and anywhere else, but if no one knows about your music, it will never get heard.  Artists waste a ton of their limited marketing dollars trying to reach fans through advertising chaos so that they make the decision to actively listen to their music.

Feature.fm is a smart, cost effective song promotion platform that guarantees your songs get played inside music streaming services to a targeted audience of your choice who are already tuned in by replacing existing, annoying audio ads on streaming radio stations with music that will actually be enjoyed!  The listener interacts with the song as native content within the streaming streaming service as if it’s any other song to increase your exposure and fan base while you track your success with real time analytics. They are provided with links to your social media and music hosting pages along with a short artist bio and picture while being able to utilize any features that exist within the streaming service such as adding to playlists and favorites.

The site is completely self service allowing you to simply create an account, upload music, and start getting it played.  It is completely up to you how much you would like to spend on each campaign with no commitments and can even set a daily limit.  Each stream is paid for until the limit is reached and the best part is that if the listener skips in under 30 seconds, it does not count as play!  Then, if your song listened to again in the streaming service, it counts as an organic play that not only do you not have to pay for, but you actually get paid royalties from the streaming service.  You can guarantee that for every penny spent, your song is actually being listened to by someone in your target audience.

Feature.fm is gearing up for launch and currently adding music that will be included in our go live.  This is a very exciting time for us and a really great opportunity to join early.  We are committed to working very closely with our early partners in order to customize and adapt the service to best fit your needs along with maintaining a strong relationship that will promise exclusive offers and rewards. In our launch, music will be actively integrated with EQuala Social Radio and 8Tracks to over 8 million listeners whose goal is to discover new music as we assess the service before we launch on major streaming services.

Join our band today and get your music played in our official launch!

As featured on Indie-music.com, Examiner.com, I Am Entertainment Magazine, Antimusic.com, and recommended by countless music publications, “Your Band Is A Virus! Expanded Edition” is the ultimate music marketing guide for serious independent musicians and bands. Get your copy now.


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