As the final year of this decade is well underway, it's pretty awe-inspiring to think back about how our culture - and consequently the marketing industry - has evolved. It can be a challenge to stay current in such an ever-changing field. Blogs, news and social posts can help you stay ahead of the curve but one of the most valuable sources for marketing insight has made itself known in a rapidly growing, new channel - marketing podcasts
A recent CBS poll revealed that two-thirds of Americans listen to podcasts at least once in a while. This is compared to just a year ago when less than half of America was tuning in. The podcast platform has skyrocketed in popularity because of its accessibility, even for the busiest of lifestyles. And expert marketers have taken notice.
Marketing podcasts offer some of the most beneficial and fresh insight you can find. Create more effective campaigns in 2019 by checking out our list of the 8 top marketing podcasts out there. (Our list of the top marketing books coming soon!)
1. Copyblogger FM: Content Marketing, Copywriting, Freelance Writing, and Social Media Marketing
Rainmaker.FM: The Digital Marketing and Sales Network"Copyblogger FM is a weekly, short-form broadcast hosted by Sonia Simone. Each week, she and a cast of rotating experts analyze the week in content marketing, copywriting, email marketing, conversion optimization, mindset, and much more."
2. Marketing Over Coffee by John Wall and Christopher Penn"Marketing over coffee is a weekly discussion of what's new in marketing with John Wall and Christopher Penn."
3. Call to Action by Unbounce"Call to Action is a show about remarkable online marketing success stories and how you can apply the lessons to your own marketing campaigns. You can expect candid interviews with digital marketing professionals and thought leaders featured on the Unbounce blog, actionable tips for improving your conversion rates and exclusive offers for marketing optimization tools, events and resources."
4. Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner"Social Media Examiner's Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. Discover how successful businesses employ social media, learn new strategies and tactics, and gain actionable tips to improve your social media marketing."
5. Marketing School - Digital Marketing and Online Marketing Tips by Neil Patel & Eric Siu."Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today."
6. The GaryVee Audio Experience by Gary Vaynerchuk"Welcome to The Garyvee Audio Experience, hosted by entrepreneur, CEO, investor, vlogger, and public speaker Gary Vaynerchuk. On this podcast you'll find a mix of my #AskGaryVee show episodes, keynote speeches on marketing and business, segments from my DAILYVEE video series, interviews and fireside chats I've given, as well as new and current thoughts I record originally for this audio experience!"
7. HBR IdeaCast by Harvard Business Review"A weekly podcast featuring the leading thinkers in business and management from Harvard Business Review."
8. The Science of Social Media"The Science of Social Media is your weekly sandbox for social media stories, insights, experimentation, and inspiration. Every Monday (and sometimes more) hosts Brian Peters and Hailley Griffis share the most cutting-edge social media marketing strategies from brands and influencers in every industry. Join our 21,000+ weekly listeners who are taking their social media marketing to the next level!"
Whether on your commute, at the gym or relaxing at home, these podcasts will provide you a wide range of wisdom from some of the most successful marketers around. Plug in your headphones, and tune in to make this your most successful year yet. Have a favorite marketing podcast? Add it in the comments below.
