It’s easy for dental practices to take on too many objectives when it comes to online marketing. One way to make simplify online marketing, is to re-purpose existing content for different opportunities online.
Here are seven different ways to use online content. For more detailed information & how to get started, read the full article, 7 Ways to Use Content for Better Online Marketing by Lee Odden, the CEO of TopRankMarketing.com.
1. Blog
2. Newsletters and E-mail Marketing
3. Media Coverage and Contributed Articles (getting mentioned in local business media & trade publications)
4. Resource Center on Your Website
5. Social Networks
6. Local and Mobile Content – A mobile-friendly website
7. Post Video
Get started!
