In this article, I am going to do a comparison between Unbounce and LeadPages which are made for creating a landing page and much more. The comparison is on the basis of features support, pricing, and much more. So relax and read the whole review to get an idea of which one of these two will be best for you to use.
Detailed Comparison Between Unbounce and Leadpages here. Let's look at both of these page builders.
Landing pages are a staple of marketing campaigns. It's hard to stand out from the crowd or be successful with generic templates.
Unbounce makes it easy for marketers to create a landing page that is customized to the audience and persuades them to purchase. With Leadpages, you can create a landing page that grabs attention and converts visitors into leads.
🚀Bottom Line Upfront: Unbounce Vs Leadpages
🔥 UnbounceUnbounce will help you build optimized landing pages so that your visitors can navigate around and convert from leads to customers. Building a page on Unbounce is simple- there's no need for any technical expertise! The platform has marketing know-how built-in assisting you with setting up campaigns.
Unbounce offers a way to create and optimize landing pages that are focused on one thing. The templates can be made with Sketch, or you can start from scratch if you know your design skills well enough!
💥 LeadpagesLeadpages is a platform that simplifies the process of creating high-converting landing pages and websites for small businesses. The software provides features like popups, alert bars, lead collection forms to make it easy for clients to communicate with potential leads and convert them into sales.
This landing page builder is the perfect tool for any business looking to generate leads, create high-converting pages and drive sales. It includes lead generation tools that will help build your email list as well opt-in forms so you can capture those interested in what you have on offer.
Unbounce Overview
Since 2009 Unbounce is helping many websites by providing them landing pages. It enhances your marketing automation experience so that you can realize your full potential and then it will be much easier to reach your customers. Unbounce lets you build landing pages and also you can test them before you put them to use.
Your customer's experience will be improved because of this landing page software and this will certainly boost your business and lead generation.
There are more than 14,000 customers are using Unbounce currently and It is constantly improving itself so that you will get a better experience.
One can build landing pages and along with that you can also perform a split test, marketing automation, customize landing pages and track your campaign's performance. It is one of the fastest landing page builder software in the world.
LeadPages Overview
LeadPages is comparatively new to some other software in the field of building pages but in such a short time it has shown some great results to the users. You can make a very good landing page with it.
This landing page builder started about three years ago and within this time period it has more than 40,000 customers who are currently using Leadpages and it already created around a million landing pages for its users.
Leadpages has templates and optimization services which's why it is giving benefits to big and small businesses. You can increase the reach of your products by multichannel linking in Leadpages.
That's what makes this page much better than some of the other software. With some experience in the field of coding and designing, you can create beautiful landing pages and increase lead generation with the help of LeadPages.
Don't have time to read the full article, here is an expert summary for Unbounce Vs Leadpages🚀 Which Landing page builder is better? Here are 5 ways the Leadpages wins over Unbounce.
Five ways Leadpages beats the competition:
1) Leadpages need for a subdomain to be created and used on an existing site is no problem, whereas the Unbounce website requires you to make use of their service.
2) Leadpages offers an incredibly affordable alternative to Unbounce with its monthly price of $37. Leadpages also has a huge library of templates and landing pages, so you'll never run out of options!
3) Leadpages is a better choice for marketers who want to quickly and easily integrate their landing pages with Facebook, whereas Unbounce does not offer this capability.
4) Leadpages has created a system that allows you to create an unlimited number of pages, whereas Unbounce limits your page creation with pricing tiers.
5) Leadpage's high tier plans enable A/B testing, which is better than Unbounce that enables this for All of their plans.
Unbounce Features
1. Unbounce BuilderIt is a drag and drop landing page builder where you can just drag and any element from Unbounce and drop it on your landing page. There are many customizable elements from which you can change templates according to you. These landing pages are also mobile responsive means they can be seen through mobile too.
It also works with WordPress and along with that, you can publish any domain with it. It has dynamic text replacement quality which can swap out keywords to make your landing pages more relevant and also boost your ad words quality score.
2. Unbounce ConvertablesThis feature allows you to use targeted tools which you can launch on any webpage like overlays and sticky bars. Along with that Unbounce Convertables offers you full control to track activities like who is seeing your offers and when. With this information, you can also customize triggers and target rules.
For example, when someone visits your website you can send targeted URL, location, referring URL, and cookies. You can also set custom frequencies and integrate with anything with the help of this feature.
3. TemplatesThere are exactly 125 ready-to-use templates are available in Unbounce and from these, you can choose anyone and customize it any way you want. If you don't like anyone of them then you can also create your own design from nothing but that will certainly take time. You can mention your brands in those templates.
These templates allow you to download or upload your pages. You can find the template according to your campaign. Themeforest designers have pushed the boundaries of Unbounce by increasing the number of templates up to 180 customizable landing page templates.
4. Conversion ToolsThere are a lot of conversion tools are available in Unbounce from which you can convert your visitors into your customers by creating some beautiful landing pages with it.
For that, you can try the feature A/B testing. This testing allows you to create two different campaigns and then you can target the audience for those after that you will see the result of which campaign has more opening rate than the other. You can make your pages more stylish with these conversion tools and boost lead generation.
There are lightbox forms are available which has more conversion rate than regular sign-up forms.
You can create confirmation pages that are already made in Unbounce and all you have to do customize it in thank you or a special offer.
5. Agency and Client ToolsThese tools are capable of managing digital agencies with multiple clients and also marketing teams who are running multiple campaigns at the same time.
This saves a lot of time for users. You can also manage multiple clients and campaigns at the same time on one account and also this feature allows multiple users. So that many users can work on the landing pages with one account.
You can also archive and transfer accounts along with that you can organize client leads. You can also create group campaigns where you can include more than one campaign.
6. IntegrationsThere are many integrating tools from which you can send and create your email and some other things. These are some marketing automation platform which allows you to create a website with it like Zapier, MailChimp, WordPress, Hubspot, Marketo, Salesforce and Script Manager. These platforms are compatible with Unbounce.
7. SecurityYou can trust Unbounce with your data because it has tools to secure it and also you can create landing pages around the clock. You can use Unbounce by phone, desktop, and Windows. It has automatic SSL encryption which keeps your data secure.
The speed is very high to create landing pages. There are four data centers available in Unbounce. You can test and visit campaigns without using your data.
LeadPages Features
1. Landing Page CreatorIt allows you to use the feature drag-and-drop which makes it easier for users to create custom landing pages according to their needs. There are over 100 templates are available in Leadpages from which you can choose and get started instantly. These templates are in the order of conversion rate means you'll see those templates which have the highest conversion rates.
Templates are customizable so there is no fixed way to see which template will be best to create an awesome landing page because after all those custom-made templates are going to be customized according to the needs of users. You can use a third party to create your own templates but for that, you have to pay for it in Leadpages.
It falls under the category of hosting which is available in bundles so you don't have to pay every time.
Whenever you are about to leave a website sometimes you see pop-up boxes and these boxes are Leadboxes made by Leadpages. These boxes working according to a trigger which you can set on the basis of condition and conditions can be like when a visitor clicks on your website then this box appears in front of him.
2. LeadboxesLeadboxes can increase engagement and result if they are being used correctly for business. There is a drag-and-drop editor to create this type of Leadboxes. Leadboxes tracking is also available from which you can see the data and analyze it.
These are links that you can include in your broadcast emails through any email service provider. You can put links into the templates. Links can be on your website, your product, and many more. You can also add other online courses in your emails with these links. All you have to do is send it to your customers and once they click on the clink, they will be registered.
3. LeadlinksAfter they don't need to fill in any more information. Leadlinks are actually useful for webinar registration and the same as that. You can put up offers for your subscribers inside these links.
Leaddigits allow your audience to see your email list through texting on any kind of device. You have to create a text list for this after that your customers can just click on the landing page to see that text list.
4. Leaddigits
You can also collect phone numbers of your customers through Leaddigits, why settle for only email address get their contact number too to engage with them. This feature is extremely useful because today's generation loves texting more than sending emails.
You can perform many A/B testing to find a better campaign for your website. After the testing, you'll get the results which you wanted to see them.
There is a dashboard available in Leadpages where you can see a detailed analysis of data from which you can make list and target your audiences to increase the profit and click-through rates. These analytics are compatible with Facebook Pixel, Google Analytics, and more.
5. A/B Testing and Detailed AnalyticsThere are many marketing automation and website integrations are available from which you can choose any of them and use it according to your needs.
You can connect with your favorite email marketing service, Webinar tool, CRM and payment gateway with these integrations. There are WordPress plugins are also available for these kinds of things and you can connect with Leadpages to hook up to your website.
6. Marketing and Website IntegrationsAccording to the features, I think Leadpages has more to offer than Unbounce and there are a lot of reviews of customers available on the internet from which you can verify it.
Unbounce Benefits
You can build and publish as many pages as you like with Unbounce. With the help of the Unbounce landing page builder, you can build and perform A/B testing for an infinite number of pages.
You can publish your pages with too many domains because there is no restriction on that. To engage with mobile customers Unbounce is also available on mobile phones which is really awesome because that way mobile customers can also increase their online experience.
This feature completely changes the market because there are many users of mobile phones from that you can find your potential customers.
The number of templates and features is huge. Through them, you can create unlimited landing pages according to your needs. there is a feature available on Unbounce from which you can manage multiple clients through a single account which is really cool.
The loading time to load your pages can be reduced 99.99% through Unbounce which means your landing pages will load instantly.
Leadpages Benefits
There are a lot of templates are available on LeadPages but the most important part is that you can create a design of your own without having difficulty. These ready-to-use templates are designed on the basis of user requirements. You can use templates according to your business size.
There are many customization options are available which gives you control over landing page design. You can customize them according to the mobile screen or large screen interface.
In Leadpages there is A/B split testing feature is available like Unbounce which gives you a better campaign. Leadpages has a very simple and easy-to-use interface available for some common users so that they won't have any kind of difficulty in using Leadpages.
The pages which you design through Leadpages are actually SEO friendly so that your pages will stay on top of the search engine results.
There are a lot of benefits to using Unbounce and Leadpages. You can decide which will give more benefits in creating landing pages but according to me, This landing page software has more benefits.
Unbounce Customer Support
Unbounce offers two kinds of customer services to the users. You can contact the support team through email and phone which is awesome because they reply instantly to their users and you can put up any query regarding your problem to them and they will certainly answer that query.
It also supports devices like windows, android, iPhone/iPad, Mac, and web-based. They also offer a 14-day free trial to their new users.
Leadpages Customer Support
Leadpages offers four kinds of customer services. You can the solution to your problem by contacting the support team through email, phone, live and sending them a ticket regarding your query which is cool. They also reply instantly and try to give a solution to your problem. It supports the same devices as Unbounce.
In my opinion, Leadpages offer the best customer service than Unbounce to users.
Unbounce Pricing Plans
LeadPages Pricing Plans
Optimize ( $120 per month or $ 108 per month annually)There are 3 plans are available to get premium access to LeadPages.
Scale ( $300 per month or $270 per month annually)These 3 plans are available with a 30-day money-back guarantee in Leadpages which makes it better than Unbounce and also the pricing is also lower than Unbounce. So I think Leadpages will fit into your budget.
FAQ related to the Comparison between Unbounce vs Leadpages
Standard Plan ( $25/month)
Conclusion: Unbounce vs Leadpages Comparison 2021
Pro Plan ($48/month)After comparing both landing page builders on different aspects I think LeadPages has more to offer than Unbounce at lower prices. But both of them have the potential to give the best tools to the user so they can easily create landing pages for their website.
Advanced Plan ( $199/month)There is also other software are available in the market from which you can choose to make landing pages but in comparison to that, they are not as good as these two.
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