Conor Bond published a piece on Google that is worth reading and bookmarking. A thorough look at several Google statistics. Things like a breakdown of Google search queries by length.
From the article the first 10:
General Google Search Statistics
- 3.5 billion Google searches are made every day. (Internet Live Stats)
- The volume of Google searches grows by roughly 10% every year. (Internet Live Stats)
- Every year, somewhere between 16% and 20% of Google searches are new—they’ve never been searched before. (Internet Live Stats)
- 90% of searches made on desktops are done via Google. (Statista)
- 35% of product searches start on Google. (eMarketer)
- 34% of “near me” searches done via desktop and tablets result in store visits. (HubSpot)
- The average Google search session lasts just under a minute. (Moz)
- Dating & Personal Services advertisers drive the highest CTRs on paid Google results. Just over 6% of their impressions turn into clicks! (WordStream)
- Organic Google results with 3-4 words in the title drive higher CTRs than organic results with 1-2 words in the title. (Smart Insights)
- Google has indexed hundreds of billions of web pages. All told, the index is about 100,000,000 GB large. (Google)
Read the full article on Wordstream