Do you know NFL Super Bowl games make millions of money just for airing a 30 seconds long advertisement during halftime?
Advertising companies pay around 5-6 million for airing just half a minute ad during the Super Bowl. The reason why they pay so much for advertising is that more than 120 million tunes in to watch the big game.
The number of potential viewers that could turn into clients surpasses at least more than 50 million.
So you get the gist of why advertisement is very essential for your brand marketing. Let us discuss a list of Ad networks in the following and compare which one is the best!
Adsterra provides different ways for the user to make money online. Even if it's just $5. It provides a bunch of amazing features. It gives protection from fraud and malicious viruses.
Bidvertiser mainly started focusing on PPC ads. The formats, templates, and style of the Bidvertiser look similar to AdSense.
Clickadu is one such ad network striving to promote your brand effectively. They have almost 15000 Ad campaigns.
Introduction | Best Ad Networks 2021
Creating brand awareness in people's minds is very important. Proper advertising is very important to let the audience buy the product. It's similar to SEO optimization, CRM platform ad campaigns.
The main goal of advertisements is to collaborate with advertisers to create the best content to reach potential buyers.
This is more like a demand-supply chain. Where demand takes care of the money spent on advertising campaigns. Whereas the supply side is to provide integration necessary for the demand.
When we look at the way advertising strategies have evolved throughout the years, it's fascinating.
There used to be only one Ad network company who were showstoppers. But when you look at the ad network companies now, they have grown tremendously over Television ads, digital ads, and other ad campaigns.
The publishers look for innovation from the ad companies to make their product stand out and attract more customers affirmatively. Ad networks like Smartyads and Google AdSense used to be on top of the game.
But over the decades, there are hundreds of ad network companies that started budding and have made a breakthrough in customer targeting and provide a wide range of options for ads in television, mobile, social media, etc.,
Let us discuss the different types of ad network companies and analyze which is best amongst all of them.
Bidvertiser was founded in the year 2008, it started out in the year when the talks of PPC were just in the air, their main aspect was to compete with the one and only AdSense company.
Bidvertiser mainly started focusing on PPC ads. But it doesn't have a considerable CPC so it is compatible with AdSense. The formats, templates, and style of the Bidvertiser look similar to AdSense. The following are the pros and cons of the ad network.
Pros and cons of Bidvertiser
Pros:
- Wide range of categories, ads, and referrals
You have a wide range of categories to choose from for your content. Then you could choose the respective ads for the topics. In this ad network, a publisher is capable of earning money through referrals too alongside the ads.
The Bidvertiser gives you a choice to choose from any bidding advertiser for your site when you get a high CPC rate. When you have a low Click acceptance level, then you eventually can't make a choice but to accept whatever you are offered.
It provides a detailed status about CPC, CPA, CRM, winning, and incoming bids. The net ad revenue made.
- Quick approval and high-level targeting
The main advantage of Bidvertiser is that it provides quick approval so you can start earning money right away after approaching the ad network.
The network also allows you to target your audiences or clients in a more classified way, yet paving the way to making more revenue.
- User friendly with less cost payout
The Bidvertiser provides a very flexible and user-friendly format for ads with a less cost payout for its users with only $10 in PayPal.
Cons:
When it comes to targeting the leads with the relevant advertising, Bidvertiser fails to throw the light on the right set of people at the right time. So the probability of someone who is visiting the website clicking on the ad link is the bare minimum.
If we take into consideration Non-contextual ads in a low-traffic website, it plummets down deep.
Although bidvertiser doesn't have minimum traffic or CPC for the website to approve for an ad selection. But it has some insane rules to have your website pre-approved before getting an ad for it. No matter how small or big your website is.
But to get it approved could be a meandering process if you have more websites to handle.
Pricing
The minimum deposit amount for BidVertiser is usually $100, but, if you activate your account using the coupon code MOBIDEA50, you'll instantly get $50 added to your account with no deposit required.
Can you imagine having a product or brand and creating a website to enunciate the existence of your brand to the world? But that alone is not enough, because you got to do more.
You have to create awareness and attract more customers to buy your product, you need to promote your brand, that happens only via advertising, that's how important it is.
Clickadu is one such ad network striving to promote your brand effectively. They have almost 15000 Ad campaigns. They endeavor to make more than 3.5 million conversions on a daily basis.
They have their expertise in many fields which could give you an increased Cost per 1000 impressions CPMs, over 250 countries with guaranteed 100% ad reach rate.
They have reached over 3 billion viewers and have turned more than millions into potential buyers through their ad campaigns, video ads, pop-ups and now banner ads.
Pros and Cons of Clickadu
Pros:
- No minimum traffic & campaign tracking
There is no minimum traffic required for ad approvals for your website. Clickadu provides a dashboard in which it will give you a detailed analysis of all the campaigns that are currently happening, and those which are scheduled to happen.
You can get all the data from this dashboard to know your prospective leads to convert into buyers.
When you are displaying the product that has to be recognized, you in turn want to know the numbers that you could possibly convert. Hence, clickadu provides a conversion rate tracker with which you could keep track of the leads.
- Traffic control, Fraudster filters, and malware protection
Clickadu provides a 100% ad fill and traffic rate for publishers. It also helps detect fraudulency bots and gives complete protection against viruses and malware.
Cons :
- Competing with other Big Ad networks
Clickadu was founded in 2014, although it became a big hit in a short span of time, it is still finding its way to the top competing with other networks, so it hasn't reached a whole lot of publishers who would prefer clickadu to other networks.
Pricing
For advertisers, the minimum deposit is $100 to create advertising campaigns.
If you are planning to swing between two or more ad networks besides Google AdSense. Then Adsterra is just the right one for you. It was found in 2013 and the features and accomplishments it has made throughout the years are insurmountable.
- It had more than 200k ad campaigns.
- 12k and more publishers
- 26 Billion CPM (Impressions/month).
Adsterra provides different ways for the user to make money online. Even if it's just $5. It provides a bunch of amazing features.
Pros and Cons of Adsterra
Pros:
- Monetize your traffic from various platforms
If you're an avid blogger but you are not sure if you could monetize your blogging page, if you are one of those who are active in social media platforms, you could absolutely make money through Adsterra irrelevant to you having a blogging page, website or Facebook. It monetizes every post and article effectively.
- No minimum traffic, malware protection
It gives protection from fraud and malicious viruses. It has no constraints on traffic as far as your website gets approved by Adsterra.
- Wide range of payments and ad formats
You can even pay by Bitcoin in Adsterra and it also provides more options like PayPal, Paxum, etc. It provides a wide range of ad formats from pop-under, sliders, text ads, etc.., The main reason why Adsterra is famous is because of pop-unders.
Cons:
Albeit it provides a wide range of ad formats, monetizing ways, Payment options, no minimum traffic required, and many more flexible options. Yet the application of Adsterra is not beyond pop-unders.
Pricing
The minimum deposit value for Adsterra is $100.
Zeropark is like the terminator of all ad networks which has SSP (Self Serving Platforms), Optimisation options, and AI-powered Assistance to track down the possible leads. It also provides all kinds of ad formats like pop understand, ad banners, sliders, pop-unders.
You name it, Zeropark has it. Zeropark is known for its ad exchange feature widely.
It has acquired over 35k ad campaigns. More than 6000 users and over 3.7 billion ads marketed on a daily basis. Let us see the pros and cons of Zeropark.
Pros and Cons of Zeropark
Pros:
- Automated options and Target options
Zeropark provides an automated optimization that enables you to create a campaign for a scheduled time. It gives you pinpoint details of target options with the help of browsing devices, android and iOS devices, geo targets, and device types.
Zeropark allows you to integrate with the tools you want to have your own customized options and also to increase the CPM. It provides multiple targeted campaigns to be held at once. So you can target more users at the same time if you have more than one website.
Zeropark provides high CPM for customers with the help of a high volume of traffic that's obtained from various platforms including Ecommerce, dating platforms, App download pages.
- Campaign approvals and malware protection
Zeropark gives approval to campaigns quicker than other ad networks. It also provides the best anti-fraud protection to the data.
- User Interface and traffic distribution
Zeropark offers a simple user interface UI to publishers who can get an understanding of it easily. It also allows you to distribute your traffic across different platforms like Adsterra. It can include blogging, social media platforms, and websites.
Cons:
Unlike other ad networks, Zeropark has a high payout starting at $100, which is a concern for beginner-level or small-level users and publishers.
The traffic report of zeropark is not always updated. There might be a glitch, in that case, you got to do the tracking via other means.
- Drawbacks of having a wide range of options
Zeropark provides various target options, eventually, that is not necessary for small businesses or publishers. Hence, it ultimately reaps a lot of benefit to high-end users who need a wide range of optimizations, SSP, and options to lock their specific targets.
Pricing
The minimum initial deposit amount of Zeropark services is 200 USD.
It was founded in 2007, ever since then, it has been perpetually growing from a company with an assigned manager for your ad campaigns to an SSP. It offers services to both advertisers and publishers.
It has more than 10k ad campaigns, provides an engaging dashboard for tracking and reporting analytics. With more than 1700 publishers, it supports CPC, CPA, CPM, and CPI. The following are some of the features of Adcash.
Pros and Cons of Adcash
Pros:
Adcash offers a high Ad fill rate which will increase the net revenue for the publishers. It also offers various ad formats.
- Tracking reports and payment methods
It gives an accurate dashboard that includes the details of traffic tracking data from both websites and mobile apps. It provides a multiple payment method including PayPal, Wire transfer, Poxum, etc.,
- Customer queries and Anti Adblock technique
It gives top priority to its customers and hence the queries are looked into immediately and resolved.
It has a unique feature called the Anti Adblock technology, which could sneak into any website or mobile app without any restriction hence adding up to the net revenue.
Cons:
It has no option for the publishers to get referred to and also it offers very low CPM rates compared to other ad networks.
Pricing
AdCash's minimum deposit is $1000 and the minimum payout threshold is $25.
Hilltop ads were founded by a UK-based advertising network. It is not so popular among other ad networks. It is mostly known for its pop-under ads like the Adsterra network.
Its motive is to monetize publishers and small-level bloggers to increase their monetary income via these ad campaigns provided. It also provides distinguished features for both publishers and advertisers which is a bonus!
Pros and Cons of Hilltop Ads
Pros:
- Single dashboard multiple purposes
Who wouldn't like to have everything controlled and monitored under the same dashboard? Hence Hilltop ads give the comfort to Publishers to have an optimized dashboard as well as to Advertisers.
It gives a whole list of options to choose targets based upon mobile devices, geo targets, country, language, IP address, and much more. It gives protection against viruses and malware.
It gives optimization for a higher CPM and also has a minimum payout of just $50.
Cons:
Hilltop ads are not symbiotic with AdSense and also offers a specific minimum payout for different money transfer platforms.
Pricing
The minimum deposit starts from $50 in Hilltop ads.
SmartyAds has almost everything automated using AI assistance which includes bidding and reports analytics. It provides a fantastic SSP with optimization options and also it provides DSP Demand side platforms that give permission to connect directly with the publisher or advertisers.
The Dashboard is solid, gives precise data on analytics, and makes navigation easy for users.
SmartyAds provides millions of publishers a choice to choose its network over Google AdSense. The SmartyAds connects SSP and bidders directly through RTB protocol.
Pros and Cons of SmartyAds
Pros:
- Targeting potential leads yet again
One of the unique features SmartyAds provide is that it allows retargeting. When the Demand supply chain is retargeted, the chances of increasing the CPM is very high and also you can increase the net revenue.
The SmartyAds tech support is reliable and the DSP it provides analyses and targets ads towards only the bunch of clients who would eventually turn into prospective buyers. The User Interface provided by SmartyAds is really easy and flexible.
The SmartyAds allows you to customize your ad according to your customer's likes. Depending on which you could always alter respectively. The flexibility and also the various ad formats it offers increases the CPC and CPM.
Cons:
SmartyAds is suitable for small bloggers and those with a small-scale business. Given that, the cost at which we pay for small campaigns is very high. Especially for small businesses, it is quite on the expensive side.
Pricing
The recommended first deposit for the platform used should be at least $1000.00 for your first campaign.
For the second campaign, it's $500.00.
Sometimes when you have a fixed revenue in mind but your AdSense CPM just doesn't live up to that level, maybe you should try something new like Adbuff.
The success rate of Adbuff is high, much better and sometimes exceeds the level of other ad networks.
The features that Adbuff gives are quite amazing. Especially the guaranteed 100% fill rate. It provides CPA, CPC, and CPM respectively. Some other features and disadvantages of using Adbuff are as follows.
Pros and Cons of Adbuff
Pros:
- CPM rates and effective tracking tech
The Adbuff gives a high CPM rate and also has the best technology to track your lead and analytics.
Adbuff gives current stats about the upcoming ad campaigns, prospective clients, closed deals on your dashboard page. Also, you could customize drag and drop the things you want on your page. It provides 24-hour excellent tech support. Your tickets get resolved in a 1-day window.
- Personal manager, Payments on time and bonuses
The Adbuff provides a personal manager to your advertising to manage your campaigns. You could also opt for SSP if you want to do things your own way. It provides payments on time using Net 45. It also gives a sign-up bonus of $25.
Cons:
- High minimum payout, language, Net 45
Net The main drawback of Adbuff is that you need to have a high minimum payout of $100 and $500 for wire transfer. Those who are starting out as a small business find it faltering to pay such a high payout. It also uses Net 45 which delays the payment unlike other Net 15 or 30. And yet it is available only in English language countries USA, Canada, Australia & UK.
Pricing
Adbuff minimum deposit is of $100.
The Sharethrough ad network's main motto is to offer independent access through fine-quality ads. It provides great technical support, very engaging User Interface easy to organize. The following are the pros and cons of sharethrough.
Pros and Cons of Sharethrough
Pros :
- Video advertising and campaign management
It provides a distributed Video advertising system over many social media platforms to increase the CPM rate. It provides organized and systematic campaign management.
Cons :
The ads are placed randomly on a website, it may be completely a different brand with an irrelevant website, the probability the customers would click the ad is very less.
Pricing
The minimum deposit value for Sharethrough is $100.
When many ad networks give a high minimum payout for their users, not everyone who wants their product advertising could afford it, especially for a small-scale business or startup. Keeping that in mind, Leadbit introduced its advertising programs which benefitted a lot of small-scale businesses.
It focuses mainly on CPA. The following are the pros and cons of Leadbit.
Pros and Cons of Leadbit
Pros :
- Tracking & Analysis, professional team
It provides a systematic analysis report for tracking leads and it has a highly skilled professional team who's available to assist you in case of any queries related to your customization options or anything.
Leadbit provides round-the-clock customer support for any issues related to your CPA or ad campaign. It provides payments on time, the best affiliate network to do so.
- High conversion rate and high payouts
The conversion rates that Leadbit provides are crazy, they have more than 800 ad offers and all of them turned out to be highly converted rates. They also offer you high payouts.
Cons :
- High payouts, the conversion rate is crazy high, great offers, the customers are satiated with what Leadbit offers them with nothing to complain.
Pricing
The minimum deposit value for leadbit price is less than $99.
Quick LinksFAQs | Best Ad Networks 2021
Conclusion | Best Ad Networks 2021
We have a variety of ad networks offering different unique features on their own. If you are looking for a CPA-based network then choose the one which is best suitable for it. If you want more CPM rates, then you could try SmartyAds and Adbuff which gives higher CRM rates compared to Google AdSense.
You need to see the conventional dashboard, target tracking, customization options, and many more according to your brand advertising convenience.
Many ad networks have a high deposit amount which is nonrefundable, you could choose other affiliate networks like Leadbit and Bidvertiser which has a minimum deposit amount for your first campaign.
You need to always keep in mind that your requirements are fulfilled and you need to choose the best network which gives you profitable monetization than those which doesn't show any improvement.
If you're still skeptical on which one to choose, you can always try out the free trial of the ad network which you think would work for you, go for it when you're confident enough that this is the one for you.
