Your Voice Over Business: Why Keep Investing?

(Short answer: Because it pays off!)

Is Your VO business a “dead shark”?

“Alvy Singer”, in the movie Annie Hall, says:

A relationship, I think, is like a shark. You know? It has to constantly move forward or it dies. And I think what we got on our hands is a dead shark.

Don’t let your voice over business be a dead shark. There is always more to learn, always ways to get better. And once

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excellent way to do this is to register for Voice-Over Virtual, coming soon.

No, you do not need to save up for plane fare, or hotel rooms! This is a virtual conference (hence the name). But don’t let that fool you…or think you won’t get anything out of it. You will more than make your investment back.

Okay, listen: I’ve been a successful Voice Talent for many years. Sure, “success” keeps getting redefined as my life and ambitions progress, but still. I do make a living communicating someone else’s words into a microphone and into a listener’s ears. Every once in a while I sit back and remember: This is so cool!

A major reason I still work is that I keep investing in my business, and honing my skills.

Example?:Lately I notice my audition-to-booking ratio is getting better (yay!). Why? I invested in some coaching and classes to hone those skills, especially in sounding more “conversational” – and it has paid off.

Another one?: I was feeling frustrated when first learning Twisted Wave app on my iPad. Hated recording while traveling. Felt stupid. The solution? One webinar with George Whittam. bingo! Now I know what to do, and love the app…therefore more likely to send auditions and projects even while on the road, if I choose to. Investment made the obstacle disappear.

So – what’s in your way? Chances are you will be able to dissolve some of those obstacles by investing time – and, yeah, some reasonable bucks – on your VO future.

Whether you’re just starting out in this amazing biz, or working hard to keep current clients while marketing to new

ones, this remains true: You must invest in your business to keep it alive, to help it grow, to help you to grow – as an artist, a businessperson, a skilled talent in all the forms that this ever-changing business requires.

This is what makes your business thrive – what makes you thrive. Don’t let your business become a “dead shark”. Move ahead! Voice Over Virtual is the best way to get moving – right now. You’ll be glad you did.