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LATEST ARTICLES ( 191 )

Funny is Hard

A lot of us get into advertising to make people laugh. We want to do funny spots like the moose ad for monster.com or the shark spot for Snickers. Read more
Posted on 08 June 2011 BUSINESS, MARKETING & ADVERTISING
Conan O'Brien's Guide to Creativity

Conan O’Brien has some great tips on creativity in this article from Fast Company. Worth reading in its entirety, but here are some of the... Read more
Posted on 07 June 2011 BUSINESS, MARKETING & ADVERTISING
Emerson Could Have Put Together a Great Portfolio

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Posted on 06 June 2011 BUSINESS, MARKETING & ADVERTISING
An Observation of Student Books

This being graduation and recruiting season, I've seen a lot of student portfolios lately. Seriously, gobs of them. And this is generally what I'm seeing:Lots o... Read more
Posted on 01 June 2011 BUSINESS, MARKETING & ADVERTISING
New Take on an Old Theme

This image was found here. A while back we featured a similar post here. We used triangles. But you get the idea. Read more
Posted on 31 May 2011 BUSINESS, MARKETING & ADVERTISING
Free Lobotomy by Tom Monahan

Just browsing around on issuu, I stumbled upon Tom Monahan's book The Do-It-Yourself Lobotomy. This book is a classic, and I'm a little floored that Monahan's... Read more
Posted on 30 May 2011 MARKETING & ADVERTISING
Creator Vs Curator

"Every two days now we create as much information as we did from the dawn of civilization up until 2003." - Eric SchmidtOne of the fundamental shifts that has... Read more
Posted on 27 May 2011 BUSINESS, MARKETING & ADVERTISING
We All Gotta Learn Something

I was just flipping through the Communication Arts first ever Typography Annual and came across this quote from one of the judges:"We need to teach designers... Read more
Posted on 25 May 2011 BUSINESS, MARKETING & ADVERTISING
Tina Fey on Over-Thinking It

This is from Tina Fey’s new book, Bossypants. It is the second on a list of things she learned working on Saturday Night Live: “The show does not go on because... Read more
Posted on 19 May 2011 CELEB, ENTERTAINMENT
The Idea Writers by Teressa Iezzi

Of the ad books I’ve read, this is by far the most comprehensive and up-to-date snapshot of where the advertising industry (if we can still call it that) is... Read more
Posted on 06 May 2011 BUSINESS, MARKETING & ADVERTISING
What I Look For In A Book

Last week I reviewed student portfolios at the AD2SF review. The thing I've learned about these big portfolio reviews is that in order for your advice to be... Read more
Posted on 04 May 2011 BUSINESS, MARKETING & ADVERTISING
The Doughnut Vault

There's a place in Chicago, down by the Merchandise Mart, called The Doughnut Vault.Just like Krispy Kreme, Dunkin Donuts, and even 7-Eleven, they make... Read more
Posted on 02 May 2011 DINING OUT
Career Accelerators

In this article from ihaveanidea.org, Luke Sullivan says,"A great creative director is a 'career accelerator.' These are bosses who leave your career in better... Read more
Posted on 27 April 2011 BUSINESS, MARKETING & ADVERTISING
You’ll Probably Forget This Headline Because I Didn’t Take the Time to Make It a...

One of the biggest “I’M JUST A STUDENT” banners you can wave is having headlines that are way too long. If you’re a copywriter, you need to learn to edit withou... Read more
Posted on 25 April 2011 BUSINESS, MARKETING & ADVERTISING
Whipple Went Down to Georgia

Our recruiter visited SCAD a couple weeks ago and came back raving about the place. The fact that Luke Sullivan just announced that he'll be joining SCAD as... Read more
Posted on 22 April 2011 BUSINESS, MARKETING & ADVERTISING
Articulation

I've been reading Albert Einstein's biography, and something struck me today about him. He made these amazing leaps of imagination, but one of the things he... Read more
Posted on 21 April 2011 BUSINESS, MARKETING & ADVERTISING
Going Where the Talent Is

I've been invited to the recruiter session at the VCU Brandcenter this week. I'm looking forward to seeing the work coming out of that place. Brett McKenzi... Read more
Posted on 18 April 2011 BUSINESS, MARKETING & ADVERTISING
April Fools and a Great Book Piece

As an April Fool, designer Matt Stevens rebranded the second biggest retailer in the country, and launched a site announcing the change. Whether you like... Read more
Posted on 08 April 2011 BUSINESS, MARKETING & ADVERTISING
Young Ones Portfolio Review

One of the very best things I did as a portfolio student was attend the One Club's student portfolio review sessions. As a first year student, I had Mike... Read more
Posted on 07 April 2011 BUSINESS, MARKETING & ADVERTISING
Why Portfolio Schools?

When I was in portfolio school, there were two girls who quit after the first semester. When I asked them a few months later what they were up to they both... Read more
Posted on 04 April 2011 BUSINESS, MARKETING & ADVERTISING