Social Media Magazine

Smart Talks Video Series – Mobile, Video and Programmatic

Posted on the 23 October 2017 by Smartadblog @SmartAdServerEN

What's Smart Talks?

In Smart Talks we explore mobile, video and programmatic - the three most powerful forces in ad tech today.

The mobile, video and programmatic experts

We interviewed four experts about mobile, video and programmatic:
-Cyril Guilleminot, CEO, Gameloft
-Kévin Geffray, Head of Mobile Solutions, Tradelab
-Grégory Jamet, Programmatic Product Owner, Smart
-Grégory Cornuz, Video Product Owner, Smart
-Ahmed Chakroun, Mobile Product Owner, Smart

What you'll learn about mobile, video and programmatic

We asked each expert their views on subjects like VideoFirst, connected TV, mobile friendliness, and transparency. Our interviewees also discuss business challenges have been in play, and which innovations are on the horizon.

Cyril Guilleminot, CEO, Gameloft Kévin Geffray, Head of Mobile Solutions, Tradelab


Grégory Jamet, Programmatic Product Owner, Smart


Grégory Cornuz, Video Product Owner, Smart


Ahmed Chakroun, Mobile Product Owner, Smart

More expert tips

Check out our white paper for more insights and some concrete and monetization strategies to help you increase your revenue!

Download the English version of our white paper: "How to Win with Mobile, Video and Programmatic" Download the French version of our white paper: "Mobile, Vidéo, Programmatique : la stratégie gagnante"

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