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What Are Backlinks? How It Gives the Uses on Search Engine Optimization?

Posted on the 17 March 2013 by Zafar @seompdotcom

SEO is known as search engine optimization in which it is the process of affecting the visibility of a website or a web page in a search engines. And this is very helpful to the Backlinks product through this search engines site.

Backlinks is a common term in which it is known to search engine optimizers and it is considered as the unethical techniques.  And these techniques are used to get websites of increased exposure in search engines. Generally search engines are giving the information regarding about the keywords types by the users. And it needs to shows the relevant result to the keyword in the order most useful pages as in the first page of first site. For those who employed the successful black hat or unethical techniques to get their sites to show up in the search results pages. And this Backlinks is the search engine optimization in which it is customarily defined as techniques. And these techniques are used to get the higher search rankings in an unethical manner. There are some characteristics are usually include in which they are breaks search engine rules and regulations, and to creates a poor user experience directly because of the search engine optimization techniques are utilized on the web site. And then it is unethically presents the content in a different visual or non – visual way to search engines spiders and search engine users. Some of the people are does not know what is known as Backlinks actually and in which it is used to be legitimate. It is named because of the cheating information in SEO in which it creates the impression to click the site. But once the user clicked the site then it will take a relative amount of site through the internet user, and the site page also not open properly. There are some techniques which are followed for the Backlinks is keyword stuffing, hidden text, and doorway pages. And this keyword stuffing mention the packing long lists of keywords and nothing else on to the site. And in which it will get the user as penalized eventually by search engines.

There are numbers of ways to achieve this keyword stuffing in which it is in unethical technique of using tags such as meta-tags, alt tags, and title tags to stuff with the target keywords.  And this hidden text mention the most common way to hide a text on a webpage in which it is under by the setting the font color of the text to be same as the page background color. And this will make an insufficient user on the web page among the users. And this text is viewable by the process of selecting all the texts and it will show the invisible texts in the selection of texts. And a doorway is also one of the Backlinks in which it will create a page specifically for search engines. And this is probably would make no sense to a different page without their knowledge.


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