Marketing & Advertising Magazine

Free Lobotomy by Tom Monahan

Posted on the 30 May 2011 by Happygrc
Just browsing around on issuu, I stumbled upon Tom Monahan's book The Do-It-Yourself Lobotomy. This book is a classic, and I'm a little floored that Monahan's offering it for free. (For those who don't know Tom wrote the Advertising section for Communication Arts for years before passing the torch to Ernie Schenck.)
Enjoy the book. And pass on the good news. You can read it here, or on the official issuu page. Should be some great summer reading.
Open publication - Free publishing - More creativity

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