I’m a coffee fan – not just for the caffeine perk, but the smell, the taste, the ritual. My husband makes us coffee each morning in the French press;, smelling the coffee wafting up the stairs brings a smile to my face and starts my day on a positive note. I’ve been a fan of Folgers for a while and have written about them in the past; to me Folgers is an American classic – it’s the best part of waking up! Folgers has such a positive message, be it supporting young artists or their Hello Sunshine app.
Well Folgers has taken this positivity to the next level with The Best Part. The Best Part is an online community that’s dedicated to brightening one’s day by spreading optimism, one share at a time. By posting inspirational stories, positive news, and encouraging quotes and encouraging fans and followers to share that optimism, The Best Part will bring a much-needed upbeat tone to Facebook, Twitter and Instagram. Folgers believes that when optimism is shared, it grows, making an even more positive impact on our world.
I love this concept. Sometimes I visit my social media streams and it depresses, disappoints, and frustrates me. My Facebook feed is littered with angry or snarky statuses, news about more killings, stupid things celebrities have done and worn, angry political tirades. Twitter can be a bit of a snarkfest, especially after a controversial current event, and Instagram sometimes seems to be one big selfie and show off of new purchases. I love when I see a friend or brand share something positive and it gets liked, commented and shared like crazy. When I think of someone who uses social media to spread positivity, I think of my friend Emily, the woman behind the blog Authentically Emmie. Be it motivational quotes on her Instagram feed, promoting fellow bloggers on Twitter, or sharing exciting and inspirational news on Facebook, Emily uses social media in a thoughtful and positive manner. Recently Emily had ankle surgery and spent several weeks in a cast and using a knee walker. That didn’t affect her positive attitude, she even Instagrammed the beautiful sunrise the morning of her surgery and make funny jokes about her knee walker. We could use more Authentically Emmies in social media!
It’s nice to see a big and well-known company want to create a positive source for change, a program that will not try to cover up the negativity with daisies, but encourage people to think and act in a different, more positive manner. I can’t wait to see The Best Part and take part, sharing and promoting meaningful and optimistic content!
“Keep your thoughts positive because your thoughts become your words. Keep your words positive because your words become your behavior. Keep your behavior positive because your behavior becomes your habits. Keep your habits positive because your habits become your values. Keep your values positive because your values become your destiny.” ― Mahatma Gandhi
