In a blog post appearing in iparkavenue.com, Daniel Schindler of Donuts is quoted as saying gTLDs Better Than .Com.
You might expect that from a co-founder of a company which applied for 3x more new gTLD’s than any company on earth, however in all fairness Dan’s comment that a new gTLD is better than a .com seems to be limited to end users looking for available domain names:
Here are the most interest parts of the story:
“First, he is firmly convinced that the new gTLDs are better than the .com extension because they mean something. He states, “They are a short, meaningful habitat for your domain.”
Second, Mr. Schindler believes that we have run out of quality names that can be hand registered in the .com market.
He says that if you attempt to hand register a domain name “you can’t get a good name in the .com market.”
He goes on to say, “What is left now are poor names, not meaningful names that you can go out and register for your business.
It is obvious who should register .pizza, .attorney, and .restaurant, and no Super Bowl commercial is needed for consumers to understand what the brand means. Consumers automatically understand what .pizza means.”
And third, he believes the new gTLDs will enhance the value of the prime real estate that already exists in the domain name space, not lower its value.
“If you view the .com extension as a beach front hotel then building hotels next to it could enhance its value.”…
