There Is No English Word for Bon Appetit

By Everywhereonce @BWandering

On my first trip to France fifteen years ago I learned something important about myself. After returning recently for a seven-week visit, I became more certain than ever. I was French in a former life.

Every time I come to France I’m struck by how completely at home I feel. And it’s not just the thousands of châteaux that dot France’s lush landscapes or its seemingly endless supply of picture-perfect towns that I adore. It’s the culture that calls to me. It’s the way people live their lives and the way they set their priorities that just seems right to me.

How so, you ask? Well, let’s set the table, as they say (because what could be more French than that) with a few pertinent facts.

  • A 2003 global study by the Durex Corporation found that French people have the most frequent sex.
  • France has won the most Nobel prizes for literature.
  • About 85% of the French population lives in urban areas.
  • There are more than 300 distinct kinds of French cheese and hundreds, if not thousands, of different French aperitifs, many of which are distilled at home.
  • The French are the world’s second largest consumers of alcohol.
  • French workers retire younger than in other OECD countries.
  • And the French word for “deadline” is délai (pronounced “delay”) because who has time for work when there’s all that eating and drinking and screwing that needs getting done?

If I were to dream up a utopian society it would look a lot like France; beautifully urban with a great appreciation for art, food and, well, that other thing.

It is the French appreciation for food that seems most pervasive, though. Nearly everywhere we went we were greeted by the aromas of something amazing simmering slowly on a stove. And every time we had a bite to eat, even if it was a simple jambon-beurre sandwich on the side of the road, someone – often multiple someones – would inevitably wish us Bon Appetit.

A selection of homemade liquors

It is said so frequently that it almost seems reflexive, like the way Americans ask “how are you?” as a form of greeting. We don’t really care how you are and we most assuredly don’t want to know. “Fine, thanks” is the expected and really the only polite response regardless of whether it happens to be true.

All the same, the mere existence of the phrase Bon Appetit says something meaningful about French culture. Even after hearing it dozens of times I didn’t glean its significance until after our French host asked us, over dinner of course, how we say Bon Appetit in America. She couldn’t believe we don’t have a similar expression.

Now it is true that we’ve borrowed Bon Appetit from the French, but we use it differently when we bother to use it at all. To us, Bon Appetit is like good china, something to utilize on special occasions. We’ll unfurl the expression as an exclamation point for an especially elaborate meal, often accompanying the phrase with a sweep of an arm over a well laid table. Said that way, Bon Appetit becomes more a boastful comment about what’s being served than the toast to the simple joy of savoring food that is intended when said by the French.

It’s telling that English speakers never felt it necessary to invent their own word or phrase to salute a meal (saying “enjoy your meal” isn’t really the same thing as having a unique expression, even if we said it, which we mostly don’t). We’ll sometimes toast our drinks by raising a pint and bellowing a hearty “Cheers!” but what about the food on our tables? Where’s the celebration of one of the most celebratory things we humans do?

If you think, like I do, that our vocabulary evolved to express the things we value, the omission of words is as important as their inclusion. And the absence of Bon Appetit from our language isn’t just about our approach to food; it’s symptomatic of a different approach to life. We eat fast. We eat on the go. And in the process we’ve reduced one of life’s greatest pleasures to the equivalent of a shower and a shave – just one more chore on our daily to-do list. We’ve done that all to make time for other, presumably more important, objectives.

Along the way we’ve lost something the French still seem to hold dear. It’s that thing that calls to me so strongly when I’m here. More than their châteaux or even their cuisine, what makes me feel so at home in France is their – how do you say it in English? Ah, yes, it’s their joie de vivre.