This was very impressive. I saw a few colors that looked nice, so I swatched them. They are very shiny and creamy. They go on very smoothly, do not dry out lips and have a little shimmer. I got the the shade Excited Pink which they describe as "sheeer raspberry shimmer" Um..not really. It looks red with a slight pink undertone. The swatch under Sephora's site is very misleading. It is very similar to Maybelline's High Shine Lip Color in Fruit Punch. They main negative to this lipstick is the smell; it is very sweet and fruity smelling. But you can only smell it while applying; the scent goes away right after. It is consiberly less expensive than a lot of other brands at $12.00. I also like the case, it is nothing too fancy. Just a black case with a little shimmer and a color swatch on one end. But I do dislike that did not include the actual shade name, just the color. I would definitley get more colors from this line. I have found that the Sephora Collection has great products at cheaper prices.