innisfree announces the launch of the annual ‘Eco-Hankie Campaign’ on 1st June 2019 in Australia.
A Delightful Change For the Earth and for Me #PLAYGREEN
First introduced in 2010, the ‘Eco-Hankie Campaign’ is innisfree’s leading annual environmental campaign held in June, in conjunction with World Environment Day, and accompanied by the tagline ‘A Delightful Change for the Earth and for Me’.
innisfree announces the launch of the annual ‘Eco-Hankie Campaign’
The campaign advocates for the use of handkerchiefs over disposable tissues to keep the Earth clean and green, with an aim to help raise awareness on deforestation and promote the protection of forests. Much like choosing a mug over a paper cup, the simple act of reaching for a handkerchief over a paper tissue can help save a tree and protect our forests.
This year, the campaign continues, with three beautifully designed Eco-Hankies inspired by joyful moments of playing green in a witty way through singing, dancing, and jumping.
innisfree announces the launch of the annual ‘Eco-Hankie Campaign’
Complimenting stylish Eco-Hankies, innisfree will release jumbo-sized versions of skincare products in limited-edition designs, including Green Tea Seed Serum 160ml, Green Tea Balancing Skin EX 400ml, Green Tea Balancing Lotion EX 320ml, My Make Up Cleanser Micellar Oil Water 400ml, and Green Tea Lip Balm 3.6g in regular size.
This years’ Eco-Hankies will be given out for free with any limited-edition product purchase. innisfree will also release three unique Eco-Bags to compliment the Eco-Hankie Campaign, which will be given out to customers who spend $90 or more in-store.
innisfree announces the launch of the annual ‘Eco-Hankie Campaign’
innisfree Australia official channels
Instagram @innisfreeAustralia Facebook @innisfreeAustralia
innisfree announces the launch of the annual ‘Eco-Hankie Campaign’
If you would like to spread the word about the innisfree’s Eco-Hankie Campaign on social media, please tag @innisfreeAustralia, #innisfreeAustralia, and #PlayGreen in your posts.