A few months back, held in the quirky Marvel Comic-themed cafe Hungry Heroes, ECCO launched its anticipated Spring /Summer 2015 offerings which is inspired after Scandinavia's gorgeous landscapes and idyllic waters, majestic sand dunes and natural foliage. I first learnt about the brand as its one of my mom's go to footwear brands and so this was great timing to check it out.
The ECCO Damara range is the epitome of understated, effortless chic with slouchy shapes and a minimalistic lines. The basic pastels shades of dove grey, lilac and blues make it easy staples to have in your fashion arsenal. Most of the shoes are made of leather, Poliyou®, or a combination of leather and textile; which is specially created by ECCO to promote improved foot comfort and air circulation.
This multi-tasking, recyclable material not only neutralises the bacteria caused by trapped moisture, it also reducing bad odour; as well as packs shock-absorption to protect the lumbar region, coccyx and spinal column. This pillowy material contours the foot when walking,and remains durable enough to withstand any misshaping due to regular use.
The ECCO Dress Comfort range features brighter pastel basics in ballet flats (choice of basic, embellished and eyelet cutouts) and strappy kitten wedges as well as textured leather gladiator sandals. Fans can also expect structured sling satchels and fold-over clutches to complete their look,
No compromising style for sheer comfort, I envision these would be perfect for our sunny climate.
Bumped into ex-colleague and friend Ho Ton, who is also the deputy editor of chinese magazine NuYou. He just got his caricature potrait done, and the resemblence is pretty uncanny :)
Interupting this fashion report to deliver a PSA: The lamb shanks by Hungry Heroes are THE BOMB. Seriously, if you haven't tried them yet, you REALLY need to immediately.
What was truly impressive to me is its GORETEX technology which is created to keep feet cool, dry and comfortable even during hot weather; this ECCO O2 range combines cutting edge GORETEX® technologies with signature ECCO elements such as its premium-quality yak leathers. Inside, a 100% waterproof membrane is layered into leather uppers / laminated to textiles inside the upper, before carefully sealed.
Visible venting holes in the entire outsole (pictured in red below) coupled with micro-perforated yak leather enhances airflow to allow further breathability, and reduces weight and ensures glove-like fit. This is a shoe that is truly versatile for both sunny and rainy days (trust me, I wore it while jumping into a tank of water available onhand), without nary an iota of feet discomfort!
TheECCODamara range is already retailing at allECCOstores; where as theECCOO2 range will be in store in March and the Dress Comfort range will be in store in April.