Branding is something which is really necessary when it comes to make something popular. When a blog becomes brand then everyone starts following it and it gain more and more followers and expand it`s reach.
Other people are engaging : Secret List of Best 2.0 Sites to Create Free Blog for BacklinksBut there are times when brands even falls in the category of Brand Unawareness. let`s see Worst social media goofs with this brand awareness infographic.
Brand Unawareness : Infographic
Source: Brand Unawareness (Infographic)
If your brand also falls into the category of brand unawareness, then it is the time to fix the issues and start creating brand awareness.
Read More : How to Make a Brand for a Blog in 2016
How to recover like a pro from brand unawareness:
Own Your Hashtag:
It is really necessary that you create your own hashtag in order to brand it on social media for example #easkme is for eAskme.com.
Acknowledge human error:
If you make a blunder or hit the heart of your followers on social media then it is the right time to acknowledge human error and apologize for it. Definitely you will see a positive result.
No More Explanatory Apology
When you apologize do not give explanation as mostly people take it as an excuse and no one will care about your apology.
Creating brand awareness is the real thing, which you need to boost your social media engagement. The more awareness people have about your brand the more successful you brand will be.