Xbox One has a record breaking holiday period. To celebrate, Microsoft is keeping the price low.
The Xbox One price was cut before the holidays in a temporary price reduction. It had returned to full price earlier this month, but Microsoft has announced it will continue offering the console at $349 as of January 16.
The promotion is a celebration of the Xbox One’s success over the holiday period. According to Microsoft, NPD data shows the Xbox One was the best-selling console in the US December, giving it two consecutive months in that role. Weekly average sales during these months outpaced Xbox 360 by 50% at the same point in its lifecycle.
Speaking of the Xbox 360, it became the best-selling seventh generation console of all time in the US as of December.
Here are a few other facts supplied by Microsoft, drawing on NPD and internal data:
- In 2014, users logged nearly 8 billion hours globally in apps across Xbox 360 and Xbox One, a 50 % increase from time spent in 2013.
- Xbox One also sold more games throughout November and December in the US than any other current-generation platform.
- From November 24 to January 3, fans spent more time playing on Xbox than they ever have before, at any point in the history of Xbox.
- In the Halo 5: Guardians Multiplayer Beta alone, 18 million games have been played to date.