Wishpond Vs Unbounce 2020: In-depth Comparison (Pros & Cons)

Posted on the 18 September 2020 by Jitendra Vaswani @JitendraBlogger

Wishpond Vs Unbounce, which is a better tool? Which one will suit your business requirements? Let us find out in my detailed comparison between Wishpond and Unbounce below.

The way people run in the wake of success is analogous to the way people run after marketing. In today's era marketing has become the most crucial aspect in the development of any business regardless of size and nature. With the establishment of startups and companies, most businesses find it hectic and fail to create imaginative and groundbreaking marketing. However, technology has given pace to every business to make its unique presence on the internet.

Besides, people's futile attempt to put together the new technologies has immensely affected them. However, the development of some tools and software has made work easier, simpler, and handy without compromising the efficacy. You know it is easier to market something nowadays as 90% of the people are using different social platforms to spend their unusual time.

Well, you can engage them through your creativity and innovation. With the due need of growing your business, we'll be telling you two tools that will help you.

Wishpond vs Unblounce: Overview

Wishpond Overview

Wishpond is the world's best and most modern marketing platform that makes it easier for businesses to generate, nurture, and manage their leads. This not only generates leads or makes website visitors but also turns them into sales. Wishpond gives viability to every business and brand to grow and market easily by attracting visitors through building eye-catching pages.

It includes numerous applications like landing pages, pop-up pages, social promotions, advertisements, contests, lead-generation forms, lead scoring, lead management, and email campaigns. Wishpond doesn't require any programming or coding knowledge, it only needs to put the things together. It has a wide variety of options like editing, pictures, and videos, text box, etc. Once you go through the multiplicity of options provided, you will find Wishpond the world's best tool with a manageable and modern look.

Unbounce Overview

Unbounce is a best Canadian software specially designed for generating leads, creating and designing leads. It helps in advertising, exploration, and valuable information to its users and visitors in every domain. It provides you to build and create your page by optimizing landing pages. Unbounce uses AI features and smart tools to provide you with customizing and optimizing successful landing pages.

Unbounce is one of the largest platforms that are used by many businesses and brands to generate smart traffic that can be converted into sales. They can design their pages the way they desire to even if they don't know programming and coding. It's advanced features streamline their workflow and foster their business.

Key Features and functionalities

Wishpond Features

Wishpond is a social platform that helps businesses to build their presence through advertisements and contests. It assists in leading, increasing site visits and sales, mail Chimp integration, templates, campaign analysis, custom forms, etc. It provides a chance to organize the campaign with good graphics and technology.

Unbounce Features

Unbounce helps in evaluating the valuable insights and information that will further assist them in building pages. It is the best software that provides useful tools and features that make it easy to learn and work on the things that seem to be jammed at times. Unbounce possesses good quality performance making it manageable for beginners. Unbounce give chance to engage people virtually at a very interesting and fun level.

Verdict: At this point, both are better in organizing the leads and campaigns. But, Unbounce delivers significant information that makes it more reliable.

Effective usage of drag and drop tools

Wishpond Functionalities

  • Simply drag the designs and templates you wish to create and drop it to the landing pages.
  • In addition, optimize your landing pages with advanced features like pop-ups, side-in bars, smart scrolling, exit and entry.
  • Try to make it attractive so that traffic generated can't easily go back.
  • Use a customized option for the information to be provided in the forms.
  • Stay active throughout days so that traffic gets connected to your page.

Unbounce Functionalities

  • It takes minutes to make your landing page attractive and effective.
  • A landing page can be easily created with a few clicks. Start with selecting templates that should be included based on industry and conversational goal.
  • It is easy to remove images and do editing if something went wrong.
  • You can add images, sections, pages, logos, videos, colors that match your brand making it more attractive and creative.
  • It provides you with assistance to adjust your page according to the mobile view and update SEO settings anytime.
  • For the Publishing landing page you need to choose your URL and add custom scripts for multiple landing pages.
  • In the end, you need to integrate your marketing automation and tools and then publish your page.

Easy to use

Wishpond - Ease to use

Wishpond is a huge platform that allows you to grow your businesses and brand. It offers affordable marketing and great software with advanced features and tools. It mainly focused on marketing agencies as well as SME business owners so that they can easily use marketing automation. Over 100,000+ marketers use the Wishpond marketing automation platform to generate leads, design landing pages and run their social campaigns. User-friendly platform aids to increase and expand their business effectively through emails, pop-ups pages, landing pages, etc.

Unbounce - Ease to use

Is it hard for a business to grow and make its presence in the die-hard world? At times, many marketing teams struggle in creating and designing landing pages, generating leads, and providing proper information. Unbounce is the best platform that allows businesses to create their page beautifully and the version they like. It is a user- friendly platform that helps people to use its features easily.

Verdict: Both of these tools will help you in designing your landing page without the need of a developer ensuring good engagement, leads, and campaigns. Though, both are the same tools Unbounce provides you with the AI feature.

Customer services

Wishpond - Customer Service

Wishpond is always available 24/7 for its users whether through chats, emails, and contact. Continue with this Wishpond has also provided it's consumers live report of everything. Apart from this, it offers you a wide variety of FAQs that any customer can access easily. This will help you to gain more knowledge about the software.

Unbounce - Customer Service

Verdict: In the terms of consumer services Unbounce is more widespread. Conversely, both provide good consumer support but Unbounce is comprehensive and effective in providing its services.

Performance-based

Wishpond - Performance

In today's era of technology, what is going on in the competitive world is quite challenging. The business world is using social media apps to capture the market in its way. Facebook and YouTube have become big platforms to achieve their goals. Performance marketers use standard domain ads on Facebook. They traditionally use a variety of placement and ad formats.

Wishpond recommends link page and photo Page post ads, offers, and mobile app install ads. All this helps in engaging customers to create rich experiences. All these ads help advertisers strongly perform. Most of the companies report a remarkable increase. Unique Facebook ads recommend a powerful bidding option to customers with optimized CPM and CPC to maximize the results. Testing and an iterate approach is a boon to its users.

The judgment of campaigns helps its users to execute low-cost campaigns. Using ads to boost their content and contest Marketing Developers help to optimize users' campaigns. This is an effective and creative approach for customers.

Unbounce - Performance

Unbounce has its visualization for the ads. It effortlessly connects the ads to the relevant post-click landing pages all in a single place. Users can create custom landing pages in minutes. The simple and powerful design helps to meet users' expectations. Pre-designed Page block templates do a lot to move, modify, save, and reuse them. Simple clicks make it available for its audience.

Verdict: Both the software are best when it comes to performance. Every time you choose to make your landing pages it provides different and creative templates that can assist in boosting up traffic. According to the listed features, both can be effectively and easily manageable with top class performance.

Safety & Security

Wishpond

The information and data Wishpond collects from its users are safe and protected. Wishpond provides you with security and secures your stored data. Though safe, if you don't feel secure about the data Wishpond collected, it gives you the option to delete your account. People didn't face any security issue while using Wishpond.

Unbounce

Unbounce provides several types of securities to their customers to deliver them fast and safe results. It maintains uptime and helps customers to connect with the audience. While using Unbounce services customers feel secure and safe to share their data. Over 1,00,000 people are regularly facilitated with the Unbounce services and feel connected and protected. With its advanced technologies, it ensures the data automatically get locked without disrupting the links and servers.

Verdict: Unbounce is the safest and reliable platform to use as it assures you to keep your information safe and protected. Wishpond also provides you with a safe and secure platform to manage your data. But, as Unbounce facilities with various security methods so it is more comprehensive.

Target customer size

Wishpond

It mainly targets small business owners, small and medium-sized companies, large businesses, and marketing agencies. Well, anyone can use Wishpond, as it doesn't require any developer and programmer. Even the people who are not from a marketing background can expertise over Wishpond. It is very easy and reliable to use. Its features and workings are easily understandable.

Unbounce

Unbounce is a user-friendly software that is mostly used by agencies, industries, e-commerce, and other companies. This helps in converting leads to sales and increase site visits and reach of the page at very affordable prices. People are very satisfied with the services provided by Unbounce. In today's era marketing has became a huge source of communication to its users and visitors virtually and engaging. Unbounce with its creative means assist in achieving consumers satisfaction.

Verdict: Both the software provides easy access and targets almost a similar audience. Wishpond targets small companies like startups and encourages them to come up with innovative ideas while Unbounce also facilitates every business to scale up and pivot into a big one. Both are equal here as each provides easy assistance.

Wishpond vs Unbounce - Price Comparison

Wishpond

Wishpond has three pricing plans. We list all the plans below:

1) Basic: $49 per month

2) Pro: $99 per month

3) Growth: $199 per month

Unbounce

1) Launch: $80 USD/ month

  • Helps in building pages quickly
  • Can generate about 500 conversations
  • Only 1 domain can be connected
  • It helps to increase the visitors reach to about 20,000

2) Optimize: $120 USD/month

3) Accelerate: $200 USD/month

4) Scale: $300/month

  • Reaching more people through campaigns
  • Conversations up to 3,000
  • 15 domains can be connected easily
  • Increase the reach to 50,000

Every plan includes unlimited

If you are not sure about what plan will be best suited for you, you can go through a 14-days trial that will help you to find the best plan for your business.

Verdict: In this case, we have seen that Unbounce is a little worthy in terms of Wishpond but it is more attractive, faster, etc. It provides a bunch of innovative templates and ideas to market a brand or business.

Pros & Cons

  • It's very simple and most likely to use by business owners and other people easily without finding a need for a developer or programmer.
  • It helps in engaging a good number of people though pop-ups pages, contests, running campaigns, etc.
  • Anyone can easily get expertise over marketing even if they don't have much knowledge about this.
  • It contains all the features that one needs to be in marketing automation and is available at affordable prices.
  • Most people find it trouble-free to organize campaigns and customization processes with beautiful templates.

Pros of Unbounce

  • Unbounce is an easy tool for the lead generation, modifying pages, and optimizing and customizing them easily.
  • It provides AI features.
  • Simple A/B testing out of landing pages and develop pages.
  • It provides varieties of templates that can be readily available to use.
  • Its consumer support services are very efficient.
  • Unbounce offers numerous ideas that help in developing beautiful pages and engaging audiences.
  • There are a lot of complaints regarding billing and refund issues as consumer services are not up to the mark.
  • At times, people find it hard to contact consumer services.

Cons of Unbounce

Quick Links: FAQ's

How will you help in generating leads?

This is the point where everyone needs to shift his or her attention. It uses SEO (search optimizing engine), social media marketing, email campaigns (Mail chimp is the best tool for this), etc. This all will help in getting your business higher reach and visits.

What if I need help immediately is the customer services are available?

Well, our customer's services are available 24/7, and even though by chance they failed. Then there is a live chatbox that provides all the solutions for your problems. They will surely help you with, as they are our answer bot and some real human beings that you are being connected with.

What if I need to test my existing pages outside both tools since they include testing?

Yes, it does include testing, only if the landing pages and templates and all the things need to be created in the software only. No outside page testing is included in it.

Conclusion : Wishpond vs Unbounce Comparison

Both tools are beneficial for businesses and people. Both are almost similar in providing product features and aims in generating the leads and turning them into effective sales. Though similar, they are slightly different in their pricing. The reason behind this is the technology each uses. Unbounce uses the AI features that help in smartly dealing with the leads.

In the connotation, both are easy to use without the need for the developer and based on understanding. In essence, each provides 24/7 services but when it comes to consumer support then Unbounce is better than Wishpond.

Overall, both are very useful tools that help people to develop trust and promote their business through various innovative methods. Some differences we see in this whole article are about the features, readability, security, and pricing. Though Unbounce is costly than Wishpond, it provides the security features and that every business look for.

In the end, both are equally reliable and easy to use. Both tools are best in their ways of providing the best assistance to you.