Vaguely Far-fetched Marketing to Engaged Couples?

By Claire

An “espres­sive” gift in “wed­ding white”. Nice!

They begin with a fab­u­lous play on words: For a more ‘espres­sive’ wed­ding gift this sea­son look no fur­ther than Italy’s favorite cof­fee Lavazza, who’s styl­ish A Modo Mio Extra cof­fee machines in wed­ding white or cool black make the per­fect hand in mar­riage.

Espres­sive”! Love it. And yes, it’s not just white, but wed­ding white. (Won­der if it’s more expen­sive than nor­mal white?)

Coupled-up cof­fee lovers?

If you are a “coupled-up cof­fee lover”, beware. You won’t be able to resist! The A Modo Mio Extra is the ulti­mate kitchen gad­get for coupled-up cof­fee lovers with its sleek design which is com­pact and easy to use. Newly-weds will be able to enjoy authen­tic Ital­ian romance over a full-bodied Lavazza espresso or an indul­gent creamy cap­puc­cino for many years to come. Alter­na­tively, give the gift of great cof­fee to a best man or maid of honor.

So I ask you. Have you been enjoy­ing “authen­tic Ital­ian romance” over cof­fee recently? Why does it sound dirty when I say it? Have you been sold any obscure items for your wed­ding day or gift list?!

I’ll include the link, because they have enter­tained me: The Lavazza A Modo Mio Extra in white [remem­ber folks, that’s spe­cial, “wed­ding white” not just nor­mal plain old white white] or black, RRP £119 each are avail­able from www.lavazzamodomio.co.uk