Top 100 Marketing Ideas for Starting online business
One of the great things for me is having had the opportunity to work with some very intelligent and creative people over the past Two years. It is a thank you to them that I share this info with you.
- Create a Web site. If you don’t have one - you are not in business.
- Start a blog.
- Note that social media is not just Facebook and Twitter
- Create a Facebook business page.
- learn how to use Google’s +1 button to your companies advantage.
- Create targeted Facebook ads for your products and services.
- Use Linkedin ads to target specific professionals.
- Use Twitter ads for branding.
- Create an AdWords campaign.
- Review your Google analytics for new opportunities.
- Start an email newsletter.
- Create a marketing calendar.
- Attend local business networking events.
- Start a rewards program for your networking partners.
- Make sure your Facebook places is up-to-date.
- Write an e-book.
- Create videos related to new or unique ways to use your product.
- Search engine optimize (SEO) your Web site.
- Open a Twitter account.
- Open a LinkedIn account.
- Look for target companies on LinkedIn.
- Create custom landing pages for all your marketing efforts.
- Use custom call tracking you advertising with services like callfire.com.
- Optimize a Web page specifically for Bing search.
- Customize your Youtube.com channel.
- Write a white paper about your profession.
- Self-publish a book and sell it on Amazon.
- Retweet (share information on Twitter) people who you are interested in knowing better.
- Learn to write great headlines for all your advertising.
- List your service on Craigslist.
- Leave helpful comments on multiple industry blogs.
- Make sure your front Web page title tag says what you do, not who you are.
- Create a newsletter that is more about supporting your clients than your company.
- Open a Google Webmaster tools account.
- Make sure your Web site has a site map and share it with Google webmaster tools.
- Accept payment on your smart phone with Square.
- Have your logo professionally redesigned.
- Run an archive day on Twitter.
- Create a FAQ page for your Web site.
- Add a Facebook Like button to your blog and Web site.
- Add a Pinterest button to your blog and Web site.
- Add social media locations in your e-mail signature.
- Create a mobile advertising campaign.
- Test ad headlines with Google AdWords.
- Don’t forget about Yahoo’s analytics http://web.analytics.yahoo.com/
- Place successful Google AdWords ads in newspapers and magazines.
- Ask your clients for a video testimonial and display the passionate ones.
- Start thinking about your customers’ return on investment (ROI).
- Return all phone calls the same day.
- Create unique business cards.
- Ask to be a guest blogger on related blogs.
- Use link shorteners with analytics to test headlines and ideas.
- Create an affiliate program.
- Don’t show people what the product or service is, demonstrate why they need it.
- Create supporting Web sites that link to yours.
- Create Web site descriptions that entice people to click on your search listing.
- Find your organic search click-through-rate with Google webmaster tools.
- Make sure you fill in all your Alt tags so Google images can find your photographs.
- Submit your Web sites to relevant directories.
- Ask visitors if the information you provide is helpful.
- Use Google keyword tool to find new keywords.
- Make it easy for people to give your company referrals.
- Make it easy to do business with your company.
- Make sure your contact information is on every page of your Web site.
- Understand your brand. (It’s reputation, not your logo.)
- Develop relationships with local patch editors.
- If you want someone’s attention, write about them.
- Treat everyone like a VIP (Very Important Person).
- Use Google Alerts to keep track of people writing about you and thank them.
- Include hot topics in the title of your blog posts.
- Never stop thinking about finding new link bait ideas (topics that attract links to your site).
- Include translation options to widen your market.
- Use Feedburner to manage your blog and podcast subscribers.
- Share your company story.
- Protect yourself from spam comments. They will hurt your Google rankings.
- Don’t use other people’s content on your website (It hurts your search rankings).
- Use pagespeed.googlelabs.com it improve your website load speed.
- Post your new blog posts on Twitter.
- Speak to groups and organizations.
- Send birthday cards to your clients.
- Develop a specialized niche and become the expert.
- Analyze what is working for your competition.
- Use compete.com to compare Web site traffic.
- Use SEOmoz tools to track links.
- Discover SEO tools from SEObook.com.
- Use Buzztweet for social direct campaigns on twitter.
- Make your e-mail address simple.
- Cross-promote with other businesses.
- Use Hubspot’s Website.grader.com to see how Google views your Web site.
- Use the WordPress plug-in Sociable to support sharing of your content.
- Turn your brand into a cause.
- Use an e-mail service like Constant Contact, iContact, Mail Chimp or Vertical Response.
- Create a free social media platform for your target market.
- Offer an e-mail option to your blog RSS feed.
- Create a page where media and clients can access your logo.
- Avoid heavy Flash on your Web site. It’s bad for search engine optimization (SEO).
- Remember SEO is great but search engines don’t buy your products or service.
- Create unique meta tags for each web page.
- Offer multiple service packages
- Read this list again
If you found an idea you can comment, please share this list on Facebook or Twitter.
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