Resources needed: - establishing the location for the production - --- Expenses related to the rental of the location / locations
- Creating and achieving recipes and possible lists of models for the recipes, sketches and ingredients
- Testing the recipes and photographing them in order to achieve a portfolio presentation
- Expenses related to the acquisition of ingredients, equipment and the necessary tools for the culinary process
- Promotion through: websites, pictures, portfolio presentations, flyers, business cards
Advantages: -this can become a very popular product
- The cost of ingredients is reduced
- It’s an easy activity to promote
- Cakes are products never missed on any anniversary
Disadvantages: - an expensive location to rent
- Culinary skills are necessary or it requires hiring people who possess such knowledge
Conclusion: It's a potentially interesting field, which can quickly appeal to the public and the business manager can gain substantial opportunities for franchising.