The Importance of Social Media for Your Candle Or Soap Business

By Ngscents @ngscents

We asked you…

How important is social media for promoting your products?

“Extemely!!! But word of mouth from loyal customers cant be beat!!!!”
- Patti Ann

“It will be the biggest promoting concept there could be. I am not up and running yet but I am making contacts already.”
- Sheryl

“EXTREMELY! The best word of mouth possible because it spreads across the nation, world and not just locally.”
- Ashlee

“Extremely. Word of mouth and posted recommendations help a lot as well since they help populate your company in different ways and broadly.”
- Laura

“I agree that it is a part of our culture now and we truly do need it.”
- Erin

“It’s everything for me right now other than word of mouth which is always best.”
- Lynn

“In 2011…VEEERRRYYYY! It opens up your market in such a vast way, it’s almost unfathomable. When you promote your business via social networking you go from hometown to international.”
- Dava

Super duper important!!!! would have never made sales in Sweden, Canada and Australia without it, I am pretty sure!”
- Lather Soap Co

“In a time of instant gratification, connecting to clients and customers on Facebook/Twitter/Websites is vital. Nearly the first question I get with customers, if not about my products is “Do you have a website?” and then it becomes “Can I find you on Facebook?” soon after. They want to get sales/deals quick, which is why I don’t bother with an email list, they just check Facebook for sales. It also allows the customer to feel more connected to me with fast replies.”
- Briana