Surgical Sphincteroplasty Market: Growth Drivers and Restraints

Posted on the 26 April 2023 by Sandra @shvong1

Surgical sphincteroplasty is a surgical procedure that is performed to treat anal sphincter injury or defect, which can cause fecal incontinence. The surgical sphincteroplasty market is a highly competitive market with a few key players dominating the market. These key players are constantly innovating and introducing new products to maintain their market position.

One of the major players in the surgical sphincteroplasty market is Medtronic plc. The company offers a range of sphincteroplasty products, including the InterStim system, which is a neurostimulation device used to treat fecal incontinence. The InterStim system uses electrical stimulation to restore the function of the anal sphincter muscle, providing patients with long-term relief from fecal incontinence.

Another major player in the surgical sphincteroplasty market is Johnson & Johnson. The company's subsidiary, Ethicon, offers a range of sphincteroplasty products, including the Anal Fistula Plug, which is used to treat anal fistulas. The Anal Fistula Plug is a biodegradable device that is placed in the anal canal to close the fistula and promote healing.

Coloplast A/S is also a significant player in the surgical sphincteroplasty market. The company offers a range of products for the treatment of fecal incontinence, including the Peristeen Anal Irrigation system, which is used to clean the bowel and reduce the risk of fecal incontinence. The Peristeen Anal Irrigation system is designed to be easy to use and provides patients with a convenient and discreet way to manage their condition.

In addition to these major players, there are several smaller players in the surgical sphincteroplasty market, including Cook Medical, ConvaTec, and Teleflex. These companies are constantly innovating and introducing new products to compete with the major players in the market.

The surgical sphincteroplasty market is highly competitive, with companies competing on product innovation, price, and marketing strategies. Companies are investing heavily in research and development to develop new products and improve existing ones. They are also expanding their product portfolios through partnerships and acquisitions.

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For example, in 2019, Coloplast A/S acquired Nine Continents Medical, a Chinese medical device company specializing in products for the treatment of fecal and urinary incontinence. The acquisition allowed Coloplast A/S to expand its product portfolio and strengthen its presence in the Chinese market.

Similarly, in 2020, Johnson & Johnson acquired the surgical robotics company Auris Health for $3.4 billion. The acquisition allowed Johnson & Johnson to expand its presence in the surgical robotics market and strengthen its position in the surgical sphincteroplasty market.

Companies in the surgical sphincteroplasty market are also investing in marketing and promotional strategies to increase their market share. They are leveraging digital and social media platforms to promote their products and reach a wider audience. They are also participating in medical conferences and events to showcase their products and engage with healthcare professionals.